Currently 75% of the Dublin population tune into radio every day or 820,000 people. This is up 25,000 on the previous book but in percentage terms, it’s down one point. Listenership of radio has been in decline in Dublin for the last six books in succession (in percentage terms) and whilst the national listenership has had a small uplift in this book the Dublin listenership sees no signs of gains.
The latest research shows that out of the twelve stations in the Dublin survey, nine of them show an increase over the last book but only four show a gain on the previous year. RTE1 dominates with 311,000 listeners every day or a 29% reach. It’s up 12,000 on the previous book and 6,000 on the same time last year. Behind them is FM104 with 178,000 listeners, an increase of 9,000 (5%) on the precious book. There’s a gap of 133,000 between first and second and interestingly that gap, at its narrowest was 52,000 in late 2012.
Newstalk added 5,000 this time around to 154,000 (14%) with no change on the previous year. Spin added 13,000 to 138,000 listeners, an increase of 9% which is the (Joint) highest of any of the stations under scrutiny. 98FM came in at 111,000 down 2,000 on the previous book and Q102 added 9% to 84,000.
Today FM lost 4,000 listeners compared to the last quarter and it further distances itself from the capital. In mid 2015, Today FM drew 22% of its listenership base from the capital but now it currently stands at 16%. It’s not alone struggling in the Pale; 2FM lost a further 1,000 this book to 50,000 in Dublin and it’s down 15,000 on the previous year.
Table: Dublin Listenership
Latest | Book on Book | Year on Year | |||||||||||
2017Q1 | 2016Q4 | +/- | +/- | Ch | 2016Q1 | +/- | +/- | Ch | |||||
RTE Radio 1 | 311 | 29% | 299 | 28% | 12 | 1% | 4% | 305 | 30% | 6 | -1% | 2% | |
FM 104 | 178 | 16% | 169 | 16% | 9 | 0% | 5% | 189 | 18% | -11 | -2% | -6% | |
Newstalk | 154 | 14% | 149 | 14% | 5 | 0% | 3% | 154 | 15% | 0 | -1% | 0% | |
Spin 1038 | 138 | 13% | 125 | 12% | 13 | 1% | 9% | 145 | 14% | -7 | -1% | -5% | |
98FM | 111 | 10% | 113 | 11% | -2 | -1% | -2% | 107 | 10% | 4 | 0% | 4% | |
Q102 | 84 | 8% | 77 | 7% | 7 | 1% | 9% | 76 | 7% | 8 | 1% | 11% | |
Today FM | 66 | 6% | 70 | 7% | -4 | -1% | -5% | 85 | 8% | -19 | -2% | -22% | |
RTE Lyric FM | 58 | 5% | 57 | 5% | 1 | 0% | 2% | 57 | 6% | 1 | -1% | 2% | |
Sunshine 106.8 | 54 | 5% | 51 | 5% | 3 | 0% | 5% | 60 | 6% | -6 | -1% | -10% | |
Radio Nova 100FM | 52 | 5% | 51 | 5% | 1 | 0% | 2% | 56 | 5% | -4 | 0% | -7% | |
RTE 2FM | 50 | 5% | 51 | 5% | -1 | 0% | -2% | 65 | 6% | -15 | -1% | -23% | |
Classic Hits 4FM | 25 | 2% | 22 | 2% | 3 | 0% | 8% | 36 | 3% | -11 | -1% | -31% |
Graphic: Dublin Reach
Dublin Top 20
Programme | Time | 2017Q1 | 2016Q4 | 2016Q1 | BoB | YoY | ||||
1 | Morning Ireland | 07.00-09.00 | 160 | 158 | 167 | 2 | 1% | -7 | -4% | |
2 | Marian Finucane | 11.00-13.00 | 151 | 152 | 170 | -1 | -1% | -19 | -11% | |
3 | Sean O’Rourke | 10.00-12.00 | 144 | 133 | 144 | 11 | 8% | 0 | 0% | |
4 | Marian Finucane | 11.00-13.00 | 138 | 131 | 143 | 7 | 5% | -5 | -3% | |
5 | Ryan Tubridy | 09.00-10.00 | 133 | 125 | 126 | 8 | 6% | 7 | 6% | |
6 | Liveline | 13.45-15.00 | 123 | 119 | 132 | 4 | 3% | -9 | -7% | |
7 | The Business | 10.00-11.00 | 114 | 125 | 129 | -11 | -9% | -15 | -12% | |
8 | News At One | 13.00-13.45 | 111 | 105 | 126 | 6 | 6% | -15 | -12% | |
9 | Playback | 09.00-10.00 | 100 | 106 | 107 | -6 | -6% | -7 | -7% | |
10 | Ronan Collins | 12.00-13.00 | 94 | 86 | 94 | 8 | 9% | 0 | 0% | |
11 | Sunday Miscellany | 09.00-10.00 | 87 | 105 | 103 | -18 | -17% | -16 | -16% | |
12 | Drivetime | 16.30-19.00 | 84 | 80 | 90 | 4 | 5% | -6 | -7% | |
13 | FM104 W/D | 10.00-15.00 | 81 | 77 | 91 | 4 | 5% | -10 | -11% | |
14 | Claire Byrne | 13.00-14.00 | 81 | 76 | 97 | 5 | 7% | -16 | -16% | |
15 | Miriam O’Callaghan | 10.00-11.00 | 79 | 93 | 99 | -14 | -15% | -20 | -20% | |
16 | This Week | 13.00-14.00 | 77 | 79 | 85 | -2 | -3% | -8 | -9% | |
17 | Strawberry Alarm | 06.00-10.00 | 75 | 69 | 76 | 6 | 9% | -1 | -1% | |
18 | Ray D’Arcy | 15.00-16.30 | 70 | 62 | 74 | 8 | 13% | -4 | -5% | |
19 | Steve K | 15.00-19.00 | 69 | 67 | 83 | |||||
20 | Pat Kenny | 09.00-12.00 | 68 | 70 | 55 | -2 | -3% |
Table Dublin Programmes
Station | Programme | Time | 2017Q1 | 16Q4 | 16Q1 | BoB | YoY | |||
RTE1 | Morning Ireland | 07.00-09.00 | 160 | 158 | 167 | 2 | 1% | -7 | -4% | |
RTE1 | Tubridy | 09.00-10.00 | 133 | 125 | 126 | 8 | 6% | 7 | 6% | |
RTE1 | Sean O’Rourke | 10.00-12.00 | 144 | 133 | 144 | 11 | 8% | 0 | 0% | |
RTE1 | Ronan Collins | 12.00-13.00 | 94 | 86 | 94 | 8 | 9% | 0 | 0% | |
RTE1 | News at One | 13.00-13.45 | 111 | 105 | 126 | 6 | 6% | -15 | -12% | |
RTE1 | Liveline | 13.45-15.00 | 123 | 119 | 132 | 4 | 3% | -9 | -7% | |
RTE1 | Ray D’Arcy | 15.00-16.30 | 70 | 62 | 74 | 8 | 13% | -4 | -5% | |
RTE1 | Drivetime | 16.30-19.00 | 84 | 80 | 90 | 4 | 5% | -6 | -7% | |
Station | Programme | Time | 2017Q1 | 16Q4 | 16Q1 | BoB | YoY | |||
2FM | Breakfast Republic | 06.00-10.00 | 28 | 30 | 39 | -2 | -7% | -11 | -28% | |
2FM | Nicky Byrne | 10.00-13.00 | 21 | 22 | 28 | -1 | -5% | -7 | -25% | |
2FM | Tracy Clifford | 13.00-16.00 | 15 | 14 | 18 | 1 | 7% | -3 | -17% | |
2FM | Eoghan Mc Dermot | 16.00-19.00 | 11 | 12 | 16 | -1 | -8% | -5 | -31% | |
2FM | Game On | 19.00-20.00 | 3 | 2 | 2 | 1 | 50% | 1 | 50% | |
Station | Programme | Time | 2017Q1 | 16Q4 | 16Q1 | BoB | YoY | |||
Today | Ian Dempsey | 07.00-09.00 | 28 | 32 | 38 | -4 | -13% | -10 | -26% | |
Today | Dermot and Dave | 09.00-12.00 | 27 | 24 | 34 | 3 | 13% | -7 | -21% | |
Today | Al Porter | 12.00-14.30 | 16 | 14 | 18 | 2 | 14% | -2 | -11% | |
Today | Louise Duffy | 14.30-16.30 | 15 | 15 | 17 | 0 | 0% | -2 | -12% | |
Today | Matt Cooper | 16.30-19.00 | 21 | 23 | 27 | -2 | -9% | -6 | -22% | |
Station | Programme | Time | 2017Q1 | 16Q4 | 16Q1 | BoB | YoY | |||
News/T | Breakfast | 07.00-09.00 | 52 | 52 | 77 | 0 | 0% | -25 | -32% | |
News/T | Pat Kenny | 09.00-12.00 | 68 | 70 | 55 | -2 | -3% | 13 | 24% | |
News/T | Lunchtime | 12.00-14.00 | 39 | 40 | 32 | -1 | -3% | 7 | 22% | |
News/T | Moncrieff | 14.00-16.00 | 25 | 23 | 46 | 2 | 9% | -21 | -46% | |
News/T | The Right Hook | 16.00-19.00 | 48 | 47 | 52 | 1 | 2% | -4 | -8% | |
Station | Programme | Time | 2017Q1 | 16Q4 | 16Q1 | BoB | YoY | |||
FM104 | Strawberry | 06.00-10.00 | 75 | 69 | 76 | 6 | 9% | -1 | -1% | |
FM104 | The 10-3 Show | 10.00-15.00 | 81 | 77 | 91 | 4 | 5% | -10 | -11% | |
FM104 | The Jam | 15.00-19.00 | 68 | 68 | 71 | 0 | 0% | -3 | -4% | |
FM104 | The Takeover | 19.00-21.00 | 11 | 10 | 14 | 1 | 10% | -3 | -21% | |
FM104 | FM104 Phoneshow | 21.00-01.00 | 22 | 18 | 27 | 4 | 22% | -5 | -19% | |
Station | Programme | Time | 2017Q1 | 16Q4 | 16Q1 | BoB | YoY | |||
98FM | Big Breakfast | 07.00-10.00 | 39 | 40 | 33 | -1 | -3% | 6 | 18% | |
98FM | Dublin Talks | 10.00-12.00 | 36 | 38 | 35 | -2 | -5% | 1 | 3% | |
98FM | Barry Dunne | 12.00-16.00 | 45 | 47 | 50 | -2 | -4% | -5 | -10% | |
98FM | The Big Ride Home | 16.00-19.00 | 33 | 33 | 30 | 0 | 0% | 3 | 10% | |
98FM | The Fix | 19.00-22.00 | 11 | 10 | 9 | 1 | 10% | 2 | 22% | |
Station | Programme | Time | 2017Q1 | 16Q4 | 16Q1 | BoB | YoY | |||
Q102 | Liam Coburn | 06.00-10.00 | 34 | 32 | 28 | 2 | 6% | 6 | 21% | |
Q102 | Martin King | 10.00-14.00 | 36 | 34 | 37 | 2 | 6% | -1 | -3% | |
Q102 | Aidan Cooney | 14.00-17.00 | 35 | 32 | 33 | 3 | 9% | 2 | 6% | |
Q102 | Drive @5 | 17.00-19.00 | 23 | 23 | 23 | 0 | 0% | 0 | 0% | |
Q102 | The Love Zone | 19.00-00.00 | 12 | 11 | 11 | 1 | 9% | 1 | 9% | |
Station | Programme | Time | 2017Q1 | 16Q4 | 16Q1 | BoB | YoY | |||
Spin | Fully Charged | 07.00-10.00 | 42 | 41 | 45 | |||||
Spin | Spin Hits | 10.00-13.00 | 33 | 32 | 32 | |||||
Spin | Spin Talk | 13.00-15.00 | 35 | 34 | 40 | |||||
Spin | Steve K | 15.00-19.00 | 69 | 67 | 83 | |||||
Spin | The Zoo Crew | 19.00-21.00 | 21 | 26 | 29 |
*Spin changed their programme schedule over the period of the research and no direct comparison can be made between the books