JNLR 2012-3 National Radio Stations

Nat reach 2102 3

A slight word of caution before looking at these figures. In comparing this year to last, it has to be remembered that the sample size of the survey increased to reflect our changing population. In the 2011-3 survey, the estimated universe was 3.511m whereas the estimated universe in the latest survey (2012-3) is 3.608m and […]

JNLR 2012-3 National Programs Listnership

Radio day

The overall figures for any station will only reflect the individual programmes they broadcast. Throughout the day stations will have different audience levels depending on what the population is doing and for some stations what the competition is at. As you can see for the chart below that looks at all adults listening to all […]

JNLR 2012-3 Top 30 Programmes

There is always a big analysis (outside these four walls) on the individual programmes in the schedule and who’s doing what. The analysis is based on absolute numbers and, therefore, the comparison to last year might be thrown due to the change in the universe. In each analysis it comes down to who has the […]

JNLR 2012-3 Dublin Stations

rea d 12 3

If the national picture is more or less static, then at least the Dublin figures adds a tinge of excitement into the mix. With thirteen stations vying for position, the competition is fairly intense. Like the national figures it’s dominated by RTE1 with a 28% reach, but that top slot is, every quarter, being chipped […]

JNLR 2012-3 Local Radio Stations

Finally the Local listeners. Still on top by a country mile is Highland Radio followed by Mayo’s finest Midwest – the rest of the figures are fairly straightforward. It’s worth pointing out the leap that Galway Bay took gaining eight percentage points. Likewise Tipp FM gained 5 percentage points. Conversely KCLR dropped five points and […]

Radio Demographics JNLR 2012_3

rad dem blk2

Finally, a take on the demographics of the national listening. Below is a chart which looked at the demographics in a slightly different way. There’s enough analysis of the figures via the radio stations to make your eyes glaze over aka “we’re the fastest growing station in Ireland and we reach 12 people”. Below are […]

JNRS Irish Newspaper Readership 2012

Publication 2012/11 2011/10 +/- Any Daily 1,774 49.20%   1,732 48.20%   42 Any Morning 1,647 45.60%   1,634 45.50%   13 Irish Independent 465 12.90%   500 13.90%   -35 Irish Times 287 8%   324 9%   -37 Irish Examiner 169 4.70%   169 4.70%   0 Irish Daily Star 348 9.60%   […]