I’m not ignoring our friends down South, it’s just that time is the enemy in the days that the results are released. I know there’s terrific interest in the region, but the interest in the national picture is stronger, so i have to go with that first. Having said that, here’s some data on Cork:
The graphic will shows the rapid rise of Red FM coming on the back of the decline of 96FM and finally overtaking them in this survey. They added 12,000 this book alone and 44,000 (+11%) over the year. Conversely 96FM lost 25,000 (-6%) in the year and 3,000 book on book.
Year on Year | Book On Book | |||||||||||||
15Q2 | 14Q2 | +/- | +/- | 15Q1 | +/- | +/- | ||||||||
Any Radio | 344 | 83% | 340 | 82% | 4 | 1% | 343 | 83% | 1 | 0% | ||||
Any National | 167 | 41% | 177 | 43% | -10 | -2% | 172 | 42% | -5 | -1% | ||||
Red FM | 123 | 30% | 79 | 19% | 44 | 11% | 111 | 27% | 12 | 3% | ||||
96 FM | 115 | 28% | 140 | 34% | -25 | -6% | 118 | 29% | -3 | -1% | ||||
Radio 1 | 91 | 22% | 92 | 22% | -1 | 0% | 89 | 22% | 2 | 0% | ||||
C103 | 64 | 15% | 70 | 17% | -6 | -2% | 64 | 16% | 0 | -1% | ||||
Today FM | 49 | 12% | 56 | 14% | -7 | -2% | 52 | 13% | -3 | -1% | ||||
Newstalk | 47 | 11% | 40 | 10% | 7 | 1% | 45 | 11% | 2 | 0% | ||||
4 FM | 43 | 10% | 30 | 7% | 13 | 3% | 42 | 10% | 1 | 0% | ||||
2FM | 35 | 9% | 35 | 9% | 0 | 0% | 38 | 9% | -3 | 0% | ||||
Lyric FM | 15 | 4% | 18 | 4% | -3 | 0% | 14 | 3% | 1 | 1% |
Finally, just a quick look at where most of the action took place – the morning.
Station | Time | Programme | 15Q2 | 14Q2 | +/- | +/- |
C103 | 06.00-10.00 | Colum McGrath | 32 | 34 | -2 | -6% |
96 FM | 06.00-09.00 | Nick Richards | 49 | 58 | -9 | -16% |
Red FM | 06.00-09.00 | The KC Show | 41 | 22 | 19 | 86% |
C103 | 10.00-13.00 | Patricia Messenger | 39 | 41 | -2 | -5% |
96 FM | 09.00-12.00 | PJ Coogan | 73 | 91 | -18 | -20% |
Red FM | 09.00-12.00 | Neil Prendeville | 64 | 35 | 29 | 83% |
C103 | 13.00-16.00 | Eric-Griffin | 30 | 29 | 1 | 3% |
96 FM | 12.00-16.00 | Ken Tobin | 55 | 77 | -22 | -29% |
Red FM | 12.00-16.00 | Red Hits with Izzy | 53 | 35 | 18 | 51% |