Here we take a look at the individual stations and their programmes and how they compare to the same survey last year. This comparison is the twelve months to December 2013 compared to the twelve months to December 2012.
This year like others there will be differences in the comparative figures. The 2013 Q4 figure will be the same in all places that you read them, but the comparison figure is probably different here. These comparisons are twelve months over twelve months (2012 Q4 Vs 2013 Q4).
So in other quarters you’ll find a difference in the performance of the programmes as they will be comparing this survey to, most likely, the previous one (2013 Q4 Vs 2013 Q3) – it’s a subtle difference, but can be a big one.