JNLR 2011-3 Local Listenership

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Briefly the locals. Highland is still the highest listened to local station reaching 65% of its franchise area, but still dropped 4% points year on year. Bolting into second this year, from forth, is Mid-West with an impressive 8% points increase. Equally impressive is the rise of Ocean FM who gained 9%. Galway bay and LM FM see the biggest declines

Local  2011 2010 2009 11/10  11/09  
Highland Radio  65 69 67 -4 -2
Mid West Radio  58 50 48 8 10
Radio Kerry  50 51 45 -1 5
Ocean FM  50 41 46 9 4
Limerick’s Live 95FM  48 51 53 -3 -5
WLR FM  47 48 51 -1 -4
Shannonside/Northern Sound  47 46 53 1 -6
Clare FM  46 43 45 3 1
Tipp FM  45 44 52 1 -7
KCLR 96FM  41 40 39 1 2
Midlands 103FM  39 39 39 0 0
Galway Bay FM  37 41 40 -4 -3
South East Radio  35 36 39 -1 -4
Kfm  25 24 27 1 -2
LM FM  24 28 35 -4 -11
East Coast FM  24 26 26 -2 -2

 

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