Irish Newspaper Circulation July-Dec 2019 Island of Ireland Report

The ABC Island of Ireland report was released today, without the previous fanfare due to a much-depleted field. IN+M decided to withdraw from the ABC certification in August of 2019 and, as they accounted for a large share in the two markets (53% of the Sunday and 43% of the Morning market), we really don’t get a complete view with the recently released figures. Just a quick point on the ABC. In August of 2019

ABC Irish Newspaper Circulation October 2019

Another day… October ABC’s showing no signs of bucking the trend and if you look at the accompanying graphic, you’ll see that the trend is far from reversing. The tabloids are down 4% on the month and 12% on the year with the Daily Star taking the biggest hit of just shy of 2,000. Elsewhere in the market the movements are small and there’s nothing shocking to report. The People however did manage a 8%

ABC Irish Newspaper Circulation September 2019

As I suspected last month, the fickle nature of the sports reader kicked in this month with the three morning tabloids falling nearly 5,000 collectively. The lure of the start of the soccer season was short-lived – shorter even than the tenure of Ole Gunnar Solskjær in the premier league. The Sun took the biggest hit dropping 2,000 on August or 4% on the month while the Mirror fell 1,500 and the Daily Star was

ABC Irish Newspaper Circulation May 2019

May ABC’s were released today. In the morning market the tabloids lost ground over April collectively down by 2,200. The Times (Ireland Edition) dropped by 200 copies showing that, event given the negative press over the closure of the Irish edition there still is a cohort of people who are keen on the title. Given that the title takes (currently) in or around €1m every year for News UK, it would suggest that when the

ABC Irish Newspaper Circulation April 2019

April 2019 ABC circulation figures were released. The trend remains the same with very little by way of anomalies. The bulks have remained off the majority of News UK title, bat the Sunday Times which is carrying roughly 3,000 bulks. The Sun and Sun on Sunday remain fat-free for the second month. The Daily Star dropped 2,500 on the month but that was mainly due to an increase in sales in March due to Cheltenham.

Daily Star Sale

Trinity Mirror has announced that they have made an offer to buy The Daily Star, Daily Star Sunday, Daily Express and Sunday Express. Naturally, it’s all subject to regulatory approval, which in itself is a further hurdle. The main stay of that business is in the UK and the R.o.I. publishing concerns are a side show at best – for the main players. However for the publishing industry here it could be a game changer.