JNLR 2016Q2 Cork Listenership

Cork shows a listenership reach of 82%, down slightly on both the previous book and year and now stands at 340,000 listeners per day. Book on book none of the stations made any gains except, bizarrely, 2FM who made a 6,000 increase on the last quarter. Both the main stations, Red and 96FM, are in decline of late, the latter by 8,000 and the former by 3,000 over the last quarter The gap between the two main rivals (Red and 96) narrowed from 12,000 to 7,000 over the quarter. Table: Cork Listenership   2016Q2   2016Q1   +/- +/- Ch

JNLR 2016Q2 Regionals and Local

The regional data is below and as it’s varied and plentiful, I’ll leave the interpretation to whomever wishes to make one. The local franchise areas and the multi city areas are covered with comparisons to the last year and book. The tables shouldn’t be considered as a comparative as the franchises compete in different areas with vastly different population structures and market dynamics.   Table: Multi-County Reach Franchise 2016Q2 2016Q1 +/- +/- % 2015Q2 +/- +/- % Beat 94 24% 98 25% -4 -4% 99 25% -5 -5% Spin South West 91 22% 91 22% 0 0% 88 21% 3

June 2016 Irish ABC Newspaper circulation

The figures today bring us to the halfway point in the year. Like last month, there are a few numbers below the surface distorting reality – which I’ll endeavour to bring to the surface. The most notable number is that of The Sun who had a sale of 69,000 for the month, an increase of 19% on the previous month. Initially, the paper declared it was going to run a €0