Radio listenership in Cork remained at 82% but fell in absolute numbers to 339,000 down 2,000 on the last book and down from 84% (-7,000) on the year.

The two incumbent Cork stations dropped marginally book on book falling 3,000 each since the last survey. Red FM is still the largest station with 117,000 listeners but that’s down 16,000 in last year. 96FM in second place at 106,000 also saw a fall from the previous year of 7,000.

RTE1 dropped 5% on the previous book which was the biggest fall in Cork. Stalemate 2FM managed to a 7% increase (from a low base). Today, 4FM and Newstalk also saw declines book on book.

Table: Cork Listenership

  Year on Year   Book on Book
  16Q4 15Q4 +/- %   16Q3 +/- +/-
Any Radio 339 82% 346 84% -7 -2%   341 82% -2 -1%
Cork's Red FM 117 28% 133 32% -16 -12%   120 29% -3 -3%
Cork's 96FM 106 26% 113 27% -7 -6%   109 26% -3 -3%
RTE Radio 1 101 24% 101 24% 0 0%   106 26% -5 -5%
C103 74 18% 65 16% 9 14%   73 18% 1 1%
RTE 2FM 47 11% 34 8% 13 38%   44 11% 3 7%
Today FM 44 11% 49 12% -5 -10%   44 11% 0 0%
4FM 40 10% 44 11% -4 -9%   39 9% 1 3%
Newstalk 38 9% 42 10% -4 -10%   39 9% -1 -3%
RTE Lyric FM 21 5% 16 4% 5 31%   18 4% 3 17%

Graphic: Cork Reach

cork 16q4

A quick look at the underlying stations for the Cork stations

Table: Cork Stations

C103 16Q3 16Q3 +/- '000 +/- %
Music Breakfast 29 30 -1 -3%
Cork Today 46 47 -1 -2%
Eric-Griffin 34 34 0 0%
C103 Drivetime 30 27 3 11%
         
96FM 16Q3 16Q3 +/- '000 +/- %
Nick Richards 40 41 -1 -2%
The Opinion Line 63 60 3 5%
Ken Tobin 55 51 4 8%
Big Drive Home 33 33 0 0%
         
Red FM 16Q3 16Q3 +/- '000 +/- %
The KC Show 41 43 -2 -5%
Neil Prendeville 63 64 -1 -2%
Red Hits 52 54 -2 -4%
Dave Mac's Drive 51 48 3 6%

PJ and Prenderville are neck and neck in this book at 63,000 each.