In Dublin listenership to overall radio listenership dipped marginally from 81% to 80%. Still the most listened to station in the capital is RTE1 commanding a 30% reach up 9% on the year or 27,000 listeners. You can see for the table at the bottom that they occupy the top five most listened to station in the capital and four of them have added numbers over the year.  Book on book they also did well managing a 3% increase in the quarter. Their nearest rival for the top slot is FM104 some 126,000 listeners away.

FM104 managed to stay unchanged year on year but did lose some traction in the last quarter landing at 186,000 or 18% reach. Although the second most listened to station in Dublin, they are still 126,000 away from RTE1 at this point. Their nearest rival for second is Newtalk (165,000) are 21,000 behind FM104 but at one point that gap had narrowed to only 10,000 listeners.   

The 2015Q4 book hasn’t been kind to nine of the thirteen stations in Dublin with their listenership falling over the three months but half of them showed gains over the year.

In the positive territory there were Sunshine who added a stellar 30% to its audience over the year, Spin also gained 5%, Nova 5% and TodayFM 2% - the rest being fallers (those not mentioned thus far).

Q102 had bad books from both perspectives dropping 25% year on year and a hefty 18% book on book. 2FM also fell in the capital by 8% adding to their problems outside the Pale. 98FM dropped 6% but stayed this side of a hundred at 103,000 listeners. 4FM dropped 5% year on year but the last quarter there has been somewhat of a resurgence where they added 9% on to their book on book.

 Table: Dublin Reach
  Year On Year   Book on Book
  15Q4 14Q4 +/- +/- Ch   15Q3 +/- +/- Ch
Any Radio 823 80% 826 81% -3 -1% 0%   829 81% -6 -1% -1%
Any National 491 48% 477 47% 14 1% 3%   494 48% -3 0% -1%
RTE Radio 1 312 30% 285 28% 27 2% 9%   302 30% 10 0% 3%
FM 104 186 18% 187 18% -1 0% -1%   194 19% -8 -1% -4%
Newstalk 165 16% 170 17% -5 -1% -3%   170 17% -5 -1% -3%
Spin 1038 149 14% 142 14% 7 0% 5%   147 14% 2 0% 1%
98FM 103 10% 110 9% -7 1% -6%   106 10% -3 0% -3%
Today FM 90 9% 88 9% 2 0% 2%   94 9% -4 0% -4%
Q102 73 7% 97 10% -24 -3% -25%   89 9% -16 -2% -18%
RTE 2FM 69 7% 75 7% -6 0% -8%   74 7% -5 0% -7%
Radio Nova 100FM* 58 6% 55 5% 3 1% 5%   62 6% -4 0% -6%
RTE Lyric FM 56 5% 56 6% 0 -1% 0%   55 5% 1 0% 2%
Sunshine 106.8 56 5% 43 4% 13 1% 30%   57 6% -1 -1% -2%
Classic Hits 4FM 36 3% 38 4% -2 -1% -5%   33 3% 3 0% 9%
Phantom 105.2FM 19 2% 20 2% -1 0% -5%   20 2% -1 0% -5%

*Nova have 77,000 listeners in their franchise - Dublin city, county and commuter belt.

Graphic: Dublin Reach

Could not load widget with the id 48.

Table: Dublin Shares
  Year On Year   Book on Book
  15Q4 14Q4 +/-   15Q3 +/-
RTE Radio 1 35.0% 32.3% 2.7%   34.0% 1.0%
FM104 10.9% 11.7% -0.8%   11.0% -0.1%
Newstalk 10.3% 10.5% -0.2%   10.4% -0.1%
Spin 1038 6.9% 7.0% -0.1%   7.0% -0.1%
Dublin's 98FM 6.2% 6.4% -0.2%   6.2% 0.0%
Today FM 5.6% 5.9% -0.3%   5.9% -0.3%
Q102 5.5% 6.5% -1.0%   6.1% -0.6%
Sunshine 106.8 4.3% 3.3% 1.0%   4.4% -0.1%
RTE 2FM 4.1% 4.9% -0.8%   4.1% 0.0%
Nova 100FM 3.8% 3.4% 0.4%   3.8% 0.0%
RTE Lyric FM 3.2% 3.3% -0.1%   3.1% 0.1%
Classic Hits 4FM 2.5% 2.5% 0.0%   2.3% 0.2%
TXFM 0.7% 1.3% -0.6%   0.8% -0.1%

dublin shares ex

You can see that since around the end of 2012, Newstalk has managed to retain more and more listeners throughout the day and the graphic above shows how they have grabbed market share in each survey up to the end of last year where it has now flattened out.

RTE1 is taken out of the graphic, but is in the table. They made big inroads into the Dublin market over the year with a increase in share of 2.7% out stripping their share growth nationally of 1.6%.

Below is the Top 20 for Dublin - as you can see  the top seven slots are taken up by RTE1.

Table: Dublin Top 20
Station Day Programme Time 15Q4 14Q4 +/- Ch%
RTE1 Daily Morning Ireland 07.00-09.00 169 164 5 3%
RTE1 Sat Marian Finucane 11.00-13.00 169 169 0 0%
RTE1 Sun Marian Finucane 11.00-13.00 147 164 -17 -10%
RTE1 Daily Sean O'Rourke 10.00-12.00 146 131 15 11%
RTE1 Daily Ryan Tubridy 09.00-10.00 125 120 5 4%
RTE1 Daily Liveline 13.45-15.00 125 120 5 4%
RTE1 Daily News At One 13.00-13.45 124 106 18 17%
RTE1 Sat The Business 10.00-11.00 123 116 7 6%
RTE1 Sat Playback 09.00-10.00 114 92 22 24%
RTE1 Sun Miriam O'Callaghan 10.00-11.00 112 94 18 19%
RTE1 Sun This Week 13.00-14.00 111 93 18 19%
RTE1 Sat Claire Byrne 13.00-14.00 109 95 14 15%
RTE1 Daily Ronan Collins 12.00-13.00 96 93 3 3%
RTE1 Daily Drivetime 16.30-19.00 91 80 11 14%
FM104 Sat Best of Strawberry 09.00-12.00 89 55 34 62%
FM104 Daily The 10-3 Show 10.00-15.00 87 88 -1 -1%
SpinFM Daily Steve K 14.45-18.45 86 87 -1 -1%
RTE1 Sun Sunday Miscellany 09.00-10.00 82 62 20 32%
FM104 Daily Strawberry Alarm 06.00-10.00 82 86 -4 -5%
Newstalk Daily Breakfast 07.00-10.00 81 80 1 1%
RTE1 Sat Sport 14.00-18.00 78 69 9 13%
RTE1 Daily Ray D'Arcy 15.00-16.30 72 66 6 9%
RTE1 Sat Countrywide 08.00-09.00 72 65 7 11%
FM104 Daily The Jam 15.00-19.00 67 76 -9 -12%
FM104 Sat All Request Saturday 12.00-15.00 64 63 1 2%
RTE1 Sun Sunday Sport 14.00-18.00 63 70 -7 -10%
RTE1 Sun World Report 08.00-09.00 60 45 15 33%
SpinFM Sat SpinFM 14.45-18.45 59 24 35 146%
SpinFM Sun SpinFM 14.45-18.45 59 62 -3 -5%
Newstalk Daily The Right Hook 16.30-19.00 58 50 8 16%

 Finally a look at the station programmes for each station

Table: Dublin Stations

Station Programme Time 15Q4 14Q4 +/- Ch %
98FM Ray Foley 07.00-10.00 36 43 -7 -16%
98FM Dublin Talks 10.00-12.00 34 33 1 3%
98FM Barry Dunne 12.00-16.00 48 43 5 12%
98FM Big Ride Home 16.00-19.00 29 37 -8 -22%
98FM Brian Maher 19.00-21.00 10 9 1 11%
             
      15Q4 14Q4 +/- Ch %
FM104 Strawberry Alarm 06.00-10.00 82 86 -4 -5%
FM104 The 10-3 Show 10.00-15.00 87 88 -1 -1%
FM104 The Jam 15.00-19.00 67 76 -9 -12%
FM104 It's Your Call 19.00-21.00 14 15 -1 -7%
FM104 FM104 Phoneshow 21.00-01.00 30 27 3 11%
             
      15Q4 14Q4 +/- Ch %
Newstalk Breakfast 07.00-10.00 81 80 1 1%
Newstalk Pat Kenny 10.00-12.30 57 63 -6 -10%
Newstalk Lunchtime 12.30-13.30 35 35 0 0%
Newstalk Moncrieff 13.30-16.30 49 41 8 20%
Newstalk The Right Hook 16.30-19.00 58 50 8 16%
             
      15Q4 14Q4 +/- Ch %
Q102 Breakfast Show 06.00-09.00 21 22 -1 -5%
Q102 Liam Coburn 09.00-13.00 36 41 -5 -12%
Q102 David Harrington 13.00-17.00 39 47 -8 -17%
Q102 Aidan Cooney 17.00-19.00 21 28 -7 -25%
             
      15Q4 14Q4 +/- Ch %
RTE1 Morning Ireland 07.00-09.00 169 164 5 3%
RTE1 Ryan Tubridy 09.00-10.00 125 120 5 4%
RTE1 Sean O'Rourke 10.00-12.00 146 131 15 11%
RTE1 Ronan Collins 12.00-13.00 96 93 3 3%
RTE1 News At One 13.00-13.45 124 106 18 17%
RTE1 Liveline 13.45-15.00 125 120 5 4%
RTE1 Ray D'Arcy 15.00-16.30 72 66 6 9%
RTE1 Drivetime 16.30-19.00 91 80 11 14%
             
      15Q4 14Q4 +/- Ch %
Spin Fully Charged 07.00-09.45 49 41 8 20%
Spin Nikki Hayes 09.45-12.45 35 35 0 0%
Spin Spin Talk 12.45-14.45 41 44 -3 -7%
Spin Steve K 14.45-18.45 86 87 -1 -1%
Spin The Zoo Crew 18.45-21.00 31 25 6 24%
             
      15Q4 14Q4 +/- Ch %
Today FM Ian Dempsey 07.00-09.00 42 40 2 5%
Today FM Anton Savage 09.00-12.00 39 40 -1 -3%
Today FM Dermot and Dave 12.00-14.30 19 16 3 19%
Today FM Louise Duffy 14.30-16.30 17 15 2 13%
Today FM Matt Cooper 16.30-19.00 28 32 -4 -13%
             
      15Q4      
2FM Breakfast Republic 07.00-10.00 38      
2FM Nicky Byrne 10.00-14.00 30      
2FM Tracy Clifford 14.00-16.00 18      
2FM Eoghan Mc Dermot 16.00-19.00 18      
             

Note: I had a malfunction earlier (! aka stopped thinking) and posted spurious figures in the table above. Thanks to Brian Lee for catching that.