Very interesting numbers from News UK last week – publishers of the Sunday Times and The Sun etc. After a few months behind a paywall it has revealed that the Sun has currently 117,000 subscribers to its digital offering Sun+.

Their last audited figure before they went behind the wall was 1.8m for July 2013 which equates to a 6.…

November ABC Irish Newspaper circulations 2013

A fairly grim month for the Tabloids, again. Whatever it was about the month all the titles suffered. The Sun back nearly 3,400 copies (about 5%) and The Daily Star recording a 1,600 drop. The Mirror was the surprise of the month adding 1,800 to its numbers.…

All very interesting in the regional’s where Mediaforce (represents regional newspapers to advertising agencies and major advertisers (Mediaforce Titles) are making a play for the Republic Of Ireland titles of Johnston Press for a suggested €8.5m in cash.

The current Johnston portfolio is Dundalk Democrat, Leinster Leader, Leinster Express, Leitrim Observer, Longford Leader, Kilkenny People, Limerick Leader, The Nationalist and Munster Advertiser, Tipperary Star and The Echo. Mediaforce here represent over 50 regional titles in the Republic.…

Here’s a very quick look at the latest NRS survey in the UK released yesterday. Readership of the print edition combined with comscore data on their respective websites gives a PAAD - Print And Digital Data or a news title’s ‘brand footprint’ –their total readership across print and electronic media.

In terms of print readership, The Sun is by far the best read paper in the UK at 6.1m readers every day, nearly 1.…

October 2013 Newspaper ABC's

The October ABC’s were released earlier today and show a continued decline of newspaper sales, for those that produce a monthly figure anyway. As a group the tabloids are still taking a beating, down 21,000 year on year and close to 4,000 month on month with The Daily Mirror contributing nearly half of that drop. 

The Daily Mail is down just shy of 3,000 on the month with the morning market down 7,500 on the month and 23,000 on the year.…

ABC Irish Newspaper Circulations September 2013

Just to recap – there are two distinct ABC reports – a monthly report, in which twelve morning newspapers available in Ireland subscribe to and equally twelve of the Sunday's provide data for. Three mornings and three Sundays only provide data on a six monthly basis to complete the lofty sounding 'Island of Ireland' report, a report which is given acres of space in print and way too much weight - and I stand guilty as accused on that front.

The monthly data correlates very highly with the overall market and should be given equal provenance. However, the argument would be that if you are part of the 49% of the morning market and 40% of the Sunday that slovenly produces data on a half yearly basis, why give prominence to titles that produce timely monthly data?…

Post Sun Paywall

The Sun dipped behind a paywall on 1st August and its first audited figures for that month would normally be available today – but they pulled a fast one and withdrew from the ABC e-audit seemingly.

Prior to going behind the paywall, The Sun's website had average daily uniques of 1.8m, with an average of just below eight page view per visitor.  The Mirror on the other hand was always about 30% behind The Sun numbers coming in at 1.…

For the tabloids, August with the start of the premier league couldn't have come quick enough. A large group of soccer supporters seemingly regained their interest in tabloids this month and in the mix there are probably a scattering of GAA supporters too, loyal to the true faith and not concerned with the 'foreign game' at all!

Two big GAA games in August both featuring the metropolitans would have to have definitely added a few copies in the capital. Even the Daily Express, not noted for its GAA coverage, managed an increase in August.…

There are the newspaper prices of Irish Newspapers, Daily, Weekend Editions and Sundays Papers. They will be updated as regularly as necessary:

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Irish Newspaper Readership JNRS 2013

Without the fanfare that used to accompany the release of the JNRS the figures they nonetheless surfaced this morning. This book is different to previous years in the respect that it measured newspaper readership across two medium, print and online. These two figures are then combined to give a “brand footprint” - the total reach of a news brand.

Whilst it’s a welcome move on behalf of the industry and one that perhaps should have been address some years back, there are some particularly irksome aspects to the survey.…

The NRS, the UK equivalent to the JNRS here, was released on the 23rd August. The survey is similar to our own (now) in that it takes account of readership of a paper in both print and online. It also makes for interesting data.…

ABC Jan June 2013

The ABC Island of Ireland report was published today finally detailing the state of the newspaper market. It shows that all of the markets declined in the past twelve months. Sundays are down 9% to 834,000, mornings down 7% to 495,000 and Evenings back 6% to 73,000.    …

ABC Jan June 2013 Sunday Newspapers

The Sunday newspaper market dropped 9% or 81,000 copies compared to Jan June 2012. Similar to the morning market the tabloids have taken the brunt of that decline having fallen about 40% since 2005 whereas the non-tabloids have dropped about half of that in the same period.

The Sunday Independent remains the market leader selling 232,000 every Sunday. It dropped 3% on the same period last year and given that the market dipped 9% it, in some respects, outperformed the market.…

ABC Jan June 2013 Morning Newspapers

The morning market figures show declines across the board but in varying degrees. The total market is down 7%, or a few copies shy of 40,000 in comparison to the same six months in 2013.

The biggest faller was The Daily Star which lost 11% (8,500) of its circulation. The Financial Times also lost 13% but it’s coming from a very low base in the first place.…

ABC Jan June 2013 Evening Newspapers

I stuck to my guns on this one and shepherded the Evening Herald into the ‘Evening Market’. I appreciate that it now appears early morning but I’d hate to break with tradition.

As normal there’s little to say about the evening figures. The Echo is down 2,000 copies or 12%, close to the drop of its morning stalemate.…

The ABC just released the Consumer Magazine Report, which details the circulation figures of some 250 magazine titles available in the UK and Ireland. Unfortunately there is no breakdown of the RoI so there’s not a huge deal if interest in the figures here in the main. Nonetheless there are some interesting points that are worth highlighting.

The biggest distributed magazine in the survey was Tesco magazine with 1.…

ABC Newspaper Circulation July 2013

July ABC shows some very small gains in the tabloid sector. The tabloid market is up 500 copies on the month but 18,000 down on the year. The leaderboard changed, yet again, with The Sun now in the premier position.  The Daily Mail looks, on the surface, as if it dropped inexplicably, but its simply smoke and mirrors.…

After many decades and perhaps a modicum of soul searching, The (Irish) Sun has decided to abandon Page 3 in this jurisdiction. The reason forwarded is that the editorial staff have just realised that there are "cultural differences" between the papers spiritual home and here.

The decision was most likely taken to test the waters. The Sun in the UK and other periodicals have come under sustained pressure of late to cloth the page three lady or even retire her.…

June ABC's 2013

Relative to some of the previous months, this hasn't been too bad, but only on a month on month basis. June saw the start of the Football and Hurling, which may have contributed to a few sales and even the famous Anglo tapes might have helped papers other than the Indo a little as well.

The Daily Mirror added a few copies (and a shiny new website – which is worth a look at www.irishmirror.…

Anglo tapes in social numbers

It’s been an interesting month for the news media who have been feasting on the sound bites from the Anglo tapes. The Independent uncovered the tapes and gave over a lot, of warranted, space to the tapes. They also showcased their ‘digital first strategy’ – online and then supported via in-depth analysis in the print version/ online version.…