I let this slip by some time back, but it’s worth a quick look. Comscore recently published some data on the most popular websites accessed via a smartphone or tablet in Ireland*
You can see all the figures below and the table is sortable for those that who wish to scrutinise them a little further. No figures were published on the same sites viewed via desktop to give the full picture. The same company did produce data on Irish Newspapers but it’s from 2011 and, I think, took far back to use for comparatives. You can see it here
It’s interesting to note that only sites with a higher Android usage than OS are RTE.ie, Independent News & Media, Irish Times Group and DoneDeal. All the other sites users have a preference for OS.
Independent.e is the most popular site for mobile followed by Trinity Mirror Sites (irishmirror.ie etc) then by Maximum Media Sites (joe.ie, her.ie etc). Landmark Media is owner of the Irish Examiner and a clatter of other regional newspaper and radio station sites.
Phones | iPhone | Android | Tablets | iPad | Android | % iPhone | % Android | |
Indep. News & Media | 1,598 | 756 | 842 | 276 | 194 | 81 | 47% | 53% |
Trinity Mirror Group | 1,483 | 772 | 712 | 188 | 131 | 57 | 52% | 48% |
Maximum Media Sites | 1,291 | 751 | 540 | 124 | 91 | 34 | 58% | 42% |
Irish Times Group | 1249 | 587 | 662 | 258 | 183 | 74 | 47% | 53% |
Landmark Media | 1,157 | 586 | 571 | 184 | 132 | 52 | 51% | 49% |
RTE.ie | 1,106 | 524 | 581 | 239 | 177 | 62 | 47% | 53% |
Mail Online | 1,007 | 513 | 494 | 179 | 130 | 49 | 51% | 49% |
BBC Sites | 962 | 477 | 485 | 223 | 161 | 62 | 50% | 50% |
Yahoo Sites | 825 | 421 | 404 | 183 | 133 | 50 | 51% | 49% |
65Twenty | 806 | 543 | 263 | 50 | 39 | 11 | 67% | 33% |
unilad.co.uk | 730 | 476 | 253 | 54 | 44 | 10 | 65% | 35% |
The Guardian | 724 | 384 | 340 | 139 | 104 | 35 | 53% | 47% |
Buzzfeed.com | 723 | 491 | 232 | 56 | 42 | 15 | 68% | 32% |
AOL Inc. | 689 | 402 | 287 | 123 | 89 | 33 | 58% | 42% |
DoneDeal | 660 | 254 | 406 | 171 | 109 | 62 | 38% | 62% |
Hearst Corporation | 646 | 360 | 286 | 113 | 83 | 30 | 56% | 44% |
Time Inc. Network (U.S) | 553 | 320 | 233 | 83 | 61 | 22 | 58% | 42% |
Telegraph Media Group | 552 | 297 | 255 | 110 | 83 | 27 | 54% | 46% |
Trip Advisor | 544 | 310 | 234 | 179 | 134 | 45 | 57% | 43% |
balls.ie | 529 | 329 | 199 | 43 | 33 | 10 | 62% | 38% |