Nothing spectacular happened in May – the end of the premier league and the beginning of the Football and Hurling championship (and therefore order being resorted to the world!).

The ABC’s were equally less than spectacular and continued along the same lines as normal. The Daily Mirror stepped into dangerous territory, dropping below the 50k mark. It had dipped there before in December, but that’s allowed given the season etc.The Daily Star managed to keep ahead of The Sun by a slim 82 copies, dropping 900 copies in the month and the latter picking up 300.

The Sunday tabloids as a group were up 3%, The Sun on Sunday adding nearly 2,000 and the Mirror picking up 1,600. The Sunday Times managed to add 1,000 odd and hauled itself over the 90k mark again.

Overall the mornings are static year on year and the Sundays are down 9%.

Title May-14 May-13 Apr-14 Y/Y M/M % Ch Y/Y
Daily Mirror  49,465 52,631 50,548 -1,083 -1,083 -2.1%
Daily Record 418 476 438 -20 -20 -4.2%
Irish Daily Star 61,231 65,568 62,080 -849 -849 -1.3%
The Sun 61,149 64,143 60,874 275 275 0.4%
             
Daily Express 2,764 2,870 2,840 -76 -76 -2.6%
Irish Daily Mail 50,231 51,739 50,023 208 208 0.4%
             
The Daily Telegraph 2,708 2,883 2,768 -60 -60 -6.1%
Financial Times 2,457 2,705 2,475 -18 -18 -9.2%
The Guardian 2,752 3,079 2,826 -74 -74 -10.6%
i   831        
The Independent            
The Times 2,257 2,144 2,250 7 7 0.3%
Morning Market 235,432 249,069 237,122 -1,690 -1,690 -0.7%
             
Daily Star – Sunday 19,709 22,117 19,060 649 649 2.9%
The Sun/NotW 56,379 56,054 54,541 1,838 1,838 3.3%
Sunday Mail 856 1,008 885 -29 -29 -2.9%
Sunday Mirror 35,394 38,006 33,774 1,620 1,620 4.3%
The People 12,918 15,958 13,346 -428 -428 -2.7%
  125,256 133,143 121,606 3,650 3,650 2.7%
Sunday Express 3,332 3,711 3,562 -230 -230 -6.2%
Sunday Post 531 599 559 -28 -28 -4.7%
The Mail on Sunday 100,052 103,909 100,157 -105 -105 -0.1%
             
Independent on Sunday            
The Observer 5,307 5,972 5,092 215 215 3.6%
The Sunday Telegraph 2,489 2,755 2,370 119 119 4.3%
The Sunday Times 90,146 94,510 89,173 973 973 1.0%
Sunday  Market 333,535 344,599 322,519 11,016 11,016 3.2%
             
Racing Post            
Total Market 506,272 593,668 559,641 -53,369 -53,369 -9.0%