Irish Regional Newspaper Circulations July-December 2010 - SEO Ireland, Search Engine Optimisation, Media and Marketing Consulting

Irish Regional Newspaper Circulations July-December 2010

In the regional department only four paid titles managed to stay the right side of last years figure. In the main the local papers in and around the Leinster region seem to have faired out the worst (Callow People –22%, Leinster Leader –19% Fingal Independent – 15% etc).

Each of the regional's will have their own unique story, unique to their particular area. Naturally there will be a element of the macro economics in that yarn, but there will also be a huge element of the micro economics in there as well. Local factory closure, by-passes etc – elements unique to a particular area but that could have a huge effect on one particular title. No point going line by line here (thank God). Like for like: these are papers that have been audited every year since 2007, 48 titles. Its the only comparative one can draw from these figures. Titles with no figures simple are not audited any longer and may not necessarily be closed.

Paper 2007 2008 2009 2010 10 v 09 10 v 07
Bray People 5,736 4,848 4,627 4,045 -12.6% -29.50%
Carlow People 4,686 4,551 4,786 3,728 -22.1% -20.40%
Clare Champion 19,539 19,046 17,969 16,691 -7.1% -14.60%
Connacht Sentinel 5,757 5,349 5,241 -2.0% -9.00%
Connacht Tribune 24,598 23,279 21,860 -6.1% -11.10%
Cork Independent 27,754
Cork News 37,995
Donegal Democrat (Thurs) 13,060 12,217 11,120 10,385 -6.6% -20.50%
Donegal Democrat (Tues) 9,580 8,467 8,009 7,650 -4.5% -20.10%
Donegal News Friday 12,091 11,786 11,465 11,436 -0.3% -5.40%
Donegal News Monday 3,734 3,874 3,833 4,132 7.8% 10.70%
Donegal on Sunday 3,894 3,797 3,702 -2.5%
Donegal Post 5,191 4,810 4,085
Drogheda Independent 10,328 9,428 8,067 7,513 -6.9% -27.30%
Dundalk Democrat 6,496 6,288 5,539 -11.9%
Enniscorthy Guardian 7,521 7,366 7,104 7,372 3.8% -2.00%
Fingal Independent 5,302 5,106 4,343 3,677 -15.3% -30.60%
Foinse 4,152 3,746
Galway Advertiser (free) 32,194 34,795 30,090 29,093 -3.3% -9.60%
Galway Independent  (free) 24,610 24,643 25,590 25,009 -2.3% 1.60%
Inish Times 6,224 5,942 5,399 5,269 -2.4% -15.30%
Kilkenny Advertiser 7,997 8,058 0.8%
Kilkenny People 16,113 15,217 14,458 12,983 -10.2% -19.40%
Leinster & Offaly Express 15,318 15,190 14,131 12,549 -11.2% -18.10%
Leinster Leader 12,100 10,775 9,238 7,482 -19.0% -38.20%
Leitrim Observer 8,386 8,013 8,038 7,487 -6.9% -10.70%
Leitrim Post 4,923
Limerick Leader (Weekend) 21,619 20,714 17,921 16,535 -7.7% -23.50%
Limerick Post 15,113 15,073 17,450 17,369 -0.5% 14.90%
Longford Leader 9,485 8,828 8,527 8,260 -3.1% -12.90%
Meath Chronicle 16,010 14,651 12,704 12,171 -4.2% -24.00%
Midland Tribune 10,105 9,914
Mullingar Advertiser 5,701 5,921 3.9%
Munster Express 10,849 9,329 7,520 6,286 -16.4% -42.10%
Nationalist & Munster Ad 14,106 13,328 12,063 11,087 -8.1% -21.40%
Nenagh Guardian 8,134 8,051 7,817 7,364 -5.8% -9.50%
New Ross Standard 6,384 6,156 5,955 5,905 -0.8% -7.50%
Roscommon Herald 9,185 8,737 8,410 8,663 3.0% -5.70%
Sligo Champion 12,108 11,353 10,307 10,282 -0.2% -15.10%
Sligo Weekender 7,904 7,509 6,491
The Anglo Celt 14,713 13,783 13,305 12,885 -3.2% -12.40%
The Argus 11,507 10,794 9,948 9,770 -1.8% -15.10%
The Clare People 12,250 12,154 10,231 8,753 -14.4% -28.50%
The Corkman 8,247 7,891 7,527 7,262 -3.5% -11.90%
The Echo (Tallaght ) 9,741 7,829 7,125 -26.90%
The Kerryman 26,392 24,451 23,137 20,471 -11.5% -22.40%
The Nationalist 14,696 14,661 -0.2%
The Mayo News 10,569 10,229
The Tuam Herald 9,514 9,419 9,215 8,883 -3.6% -6.60%
Tipperary Star 9,223 9,104 8,335 7,898 -5.2% -14.40%
Western People 19,289 18,242 16,271 15,062 -7.4% -21.90%
Westmeath Examiner 9,273 8,519 7,010 6,183 -11.8% -33.30%
Wexford People 12,863 12,587 12,094 11,439 -5.4% -11.10%
Wicklow People 13,122 12,158 11,191 10,521 -6.0% -19.80%
Like For Like 475,908 456,586 425,205 399,550 -6.0% -16.00%

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