April newspaper circulation sees that the morning papers actually increased circulation month on month by just over 1,000. The tabloids held firm on March bar The Star who lost 600 copies. The Daily Mail added over 1,000 without tinkering too much with their bulk figure. The market was up 3% on the month and down 8% on the year.
In the Sundays the tabloids as a group were up around 600 copies with the Sunday People the only title showing a deficit. The Mail on Sunday was up over 6,000 copies with about 1,000 of that from bulks, the rest were retail sales. The Sunday Times had a bad month, even on the face of it. They are back 2,800 copies on the previous month and that after they increase their bulks by just short of 1,000 copies.
Sunday Market was up 1% and down 5% on the previous year.
|Title||17-Apr||16-Mar||16-Apr||M/M||Y/Y||% M/M||% Y/Y|
|Irish Daily Star||51,639||52,322||54,193||-683||-2,554||-1%||-5%|
|Irish Daily Mail||41,065||40,004||44,633||1,061||-3,568||3%||-8%|
|The Daily Telegraph||2,194||2,123||2,510||71||-316||3%||-13%|
|Daily Star - Sunday||15,767||15,409||15,490||358||277||2%||2%|
|The Sun on Sunday||52,347||51,713||56,809||634||-4,462||1%||-8%|
|The Mail on Sunday||78,118||71,831||83,813||6,287||-5,695||9%||-7%|
|The Sunday Telegraph||1,711||1,713||2,131||-2||-420||0%||-20%|
|The Sunday Times||79,743||82,620||77,107||-2,877||2,636||-3%||3%|