I was doing a little spade work earlier for the forthcoming ABC Island of Ireland report. I was looking at the ABC website and noticed that both the Irish Independent and The Herald are no longer registered with the ABC. Now, this is particularly perplexing! independent.ie and The Sunday Independent are still registered as of 10:00am.
Have they gone the same route as they took with the regional’s - stating how the ABC’s didn’t ‘resonate’ with advertisers – it’s very strange indeed and we’ll have to wait until around midday to see if there are any figures for the two titles. The Sunday Independent and the Sunday World are still showing registered as an ABC Status.
Update: no figure released.