Regional Newspapers ABC Circulation July-Dec 2012 - SEO Ireland, Search Engine Optimisation, Media and Marketing Consulting

Regional Newspapers ABC Circulation July-Dec 2012

The decline in the number of Regional Papers being part of the ABC process is falling at a pace. Two years ago there were nearly 45 papers (paid for) certified by the ABC, now only 24 decide to confess annually or bi-annually.

The only papers to record an increase are the Echo in Dublin and the Donegal News Monday edition. Monday edition.. most likely still living off the special edition the Monday after the All Ireland Final in September. I don’t joke, sales up 25% in September for the Monday edition of the News!

Elsewhere in the parishes things are bleak, as bleak as they are nationally. They collectively are down 8% - mirroring the national picture. The big faller is the Leinster and Offaly Express but that because of the closure of one of the titles and the comparison is unkind at best.

Other than that, there is little to report.  

Paper 2012 2011 2010 2009 12 V 11
Clare Champion 15,742 16,691 17,969
Connacht Sentinel 4,872 5,241 5,349
Connacht Tribune 20,702 21,860 23,279
Donegal Democrat (Thurs) 7,684 9,191 10,385 11,120 -16%
Donegal Democrat (Tues) 5,855 6,618 7,650 8,009 -12%
Donegal News Friday 10,861 11,186 11,436 11,465 -3%
Donegal News Monday 4,221 4,044 4,132 3,833 4%
Inish Times 4,446 4,873 5,269 5,399 -9%
Kilkenny People 10,591 11,536 12,983 14,458 -8%
Leinster & Offaly Express 8,235 11,070 12,549 14,131 -26%
Leinster Leader 5,738 6,497 7,482 9,238 -12%
Leitrim Observer 6,273 6,893 7,487 8,038 -9%
Limerick Leader (Weekend) 13,420 14,851 16,535 17,921 -10%
Longford Leader 7,167 7,684 8,260 8,527 -7%
Meath Chronicle 10,373 10,862 12,171 12,704 -5%
Munster Express 5,389 6,286 7,520
Nationalist & Munster Ad 8,783 9,382 11,087 12,063 -6%
Nenagh Guardian 6,502 6,928 7,364 7,817 -6%
Roscommon Herald 8,053 8,671 8,663 8,410 -7%
The Anglo Celt 11,911 12,310 12,885 13,305 -3%
The Echo (Tallaght ) 7,491 7,210 7,125 4%
The Tuam Herald 8,201 8,482 8,883 9,215 -3%
Tipperary Star 6,639 7,115 7,898 8,335 -7%
Western People 13,236 14,166 15,062 16,271 -7%
Westmeath Examiner 5,799 6,183 7,010
Total (like for like) 165,680 179,569 195,306 200,259 -8%
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