Q2 2016 Results

The JNLR Radio research for Q2 2016 is available .

radio mic 200

Read More

Google Partner

Search

admm

admmatic.com

April sees the some of the tabloids take a hammering. The Daily Star lost 3,000 copies month on month, but it’s not a one off. In many of the previous years they have had a heavy drop March to April mainly due to the upsurge in the March figure due to Cheltenham. The Sun (Sunday) lost over 5,000 purchasers month on month and they didn’t show up in anyone else’s figures.

In general the month was good for most publishers with ten of the twelve morning titles showing an increase and six of the Sundays making gains. But still, month on month the market was down over 6,000 mainly due to the declines in The Sun (Sunday).

The Sunday Times has to be singled out for attention increasing its circulation by nearly 2,000 on the previous month.  

Year on Year is was not so bright with the market back 70,000 most of which was in the Sunday Market. Again, The Sun (Sunday) was the culprit here down nearly 40,000 on its previous incarnation of the NotW. The Mail on Sunday was off by nearly 8,000 on the previous year – again that’s mainly due to a large promotional month in April ’11. The Mirror and People are now back to their pre NotW closure figure.

The morning tabloids are way off last year’s pace – combined they are down 17,000 on the year and the biggest faller being the Daily Star down 9,000.  

 

Apr-12 Apr-11 Mar-12 Y on Y M on M
Daily Mirror  57,610 61,036 57,290 -3,426 320
Daily Record 613 724 616 -111 -3
Irish Daily Star 75,728 85,192 78,818 -9,464 -3,090
The Sun 73,750 78,143 72,783 -4,393 967
Daily Express 2,962 3,025 2,812 -63 150
Irish Daily Mail 52,651 50,205 51,964 2,446 687
The Daily Telegraph 2,938 3,050 2,757 -112 181
Financial Times 3,150 3,553 3,121 -403 29
The Guardian 3,278 3,761 3,229 -483 49
i 508 773 515 -258 -7
The Independent 799 912 849 395 -50
The Times 2,187 2,326 2,071 -139 116
Morning Market 276,174 292,700 276,825 -16,011 -651
Daily Star - Sunday 26,006 28,545 26,437 -2,539 -431
The Sun/NotW 75,512 114,904 81,165 -39,392 -5,653
Sunday Mail 1,126 1,633 1,206 -507 -80
Sunday Mirror 40,837 40,705 42,414 132 -1,577
The People 18,284 18,173 17,613 111 671
Sunday Express 4,081 4,519 3,434 -438 647
Sunday Post 730 788 694 -58 36
The Mail on Sunday 108,563 116,336 110,082 -7,773 -1,519
Independent on Sunday 1,280 1,338 1,305 -58 -25
The Observer 6,432 7,639 6,385 -1,207 47
The Sunday Telegraph 2,938 2,953 2,642 -15 296
The Sunday Times 108,748 111,194 107,025 -2,446 1,723
Sunday  Market 394,537 448,727 400,402 -54,190 -5,865
Racing Post 6,320 6,551 7,049 -231 -729
Total Market 677,830 747,978 684,276 -70,148 -6,446