Sun On Sunday Launch

There would have been quite a few of the publishing groups caught on the hop by News internationals statement that it was to go to a seven day edition starting this Sunday. Many observers on Friday were pencilling in mid April for the launch after Rupert Murdoch suggested that Sunday title would launch ‘soon’.

We now know the time frame attached to ‘soon’ in the world of Rupert...

IN&M pulls our of Regional ABC audit

You can look at a websites analytics and see who, at that moment in time, is looking at the site, where they came from, how many pages they’ve viewed and so on. You can use other software, such as Zopim for example, to communicate instantly with any of the people on line.

That’s the type of data advantage that any ‘traditional’ medium is competing against. So why, when you have...

JNRS 2010

Nine fallers and four managed a gain in the latest JNRS released today.

The Irish Independent and the Mirror share the stage (probably for the first time), but both for very different reasons. The Mirrors accolade was that it grew 11% in readership year on year and on the other hand the Irish Independent lost 11% or 62,000 readers and drops below the half a million mark.

Also...

Another Superinjunction? MKII

I have every sympathy for the guy, who has, must, remain nameless. On the basis that there is an on-going legal wrangle and the fact that I was on the receiving end of some “correspondence” from his “advisors”, I’ll tread lightly. Not because of the correspondence (which, by the way, was replied to and legalled from this end), but more to respect the on-going case and, in a...

Irish Newspaper Circulation January 2012

Before we’re all lulled into a false sense of hope, it should be pointed out that historically there is always an uplift in January sales in comparison to December. So, true to form, the market is up over 33,000 month on month.

The only sales (due to this natural uplift) worth pointing out would be the Mail on Sunday which gained over 8,000 copies and the Sunday Times who managed to...

Another Superinjunction?

There’s a video floating around the ‘net which shows a group of Dubliners on the way home from a night out in a taxi. At the end of the journt the last passenger decides to do a “Linford”. Fair enough (or not enough fair in this case). But many of the postings on some video sharing websites linked the incident to a specific DCU student 

The student, Eoin McKeogh...

Irish Newspaper Circulation December 2011

If only we were discussing the six monthly figures, all of them. But we’re not because some of the papers will not be filing their six monthly figures until 16th February 2012. So, on that date, you can finally find out what the Irish Independent, Irish Times etc sold in July of last year. Breakneck pace.

For those who did provide the timely information required it’s...

Irish Newspaper Circulation November 2011

Our penultimate figure for 2011 and still no Ho Ho Ho!

Looking at the month on month figures the Sun seems to have had a real dip loosing over 4,500 copies in a month. The sales have most likely disappeared into the ether and, if you’re a regular watcher, that’s a euphemism for gone, never to return.

December (due to the festivities) normally sees the morning market drop by...

Contact us

ilevel
Grange Road
Dublin 14
Telephone:
01 4937058
087 2693900