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Irish Newspaper Circulation July-Dec 2018 Island of Ireland Report

The latest ‘Island of Ireland’ report was released today and, if nothing else, it outlines the continuing decline of newspaper circulation in Ireland. The report compares newspaper sales for the last six months of 2018 to the same period in 2017. Looking at the overall figure first, it shows that year on year, newspaper sales have declined by 10% in the twelve months. The Sunday market fell by -9.3% and the morning market by -10.1%. A double-digit decline in the total market had not been experienced before, the closest being a 9.4% decline in 2010. That last testing of the -10% mark can be ‘explained away’ by one set of figures (2009) containing sales of the Sunday Tribune and the comparative (2010) set is without those sales because of its closure – thus the 9% decline. Tables don’t love mobile! PDF of all the tables here Market JJ 2018 JJ 2017 Diff ‘000 Diff % Total Sunday 544,073 599,794 -55,721 -9.3% Total Morning 367,558 408,710 -41,152 -10.1% Total Market* 920,190 1,017,953 -97,763 -9.60% The plunge into the double-digit decline could have been lessened, and possibly kept the market just into the single digit decline, except for policy changes by one…

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ABC Irish Newspaper Circulation January 2019

The first ABC of 2019 was released earlier. Many of the papers with a monthly ABC saw a bounce in comparison to December, a notoriously slow month in the first place. However, in comparison to their sales the previous January, they are all well off the mark. The Daily Star had a bad month, dropping 1,500 on the month and those sales would seem to have gone to The Sun whose circulation is up 1,700 on the month. The Mail on Sunday gained 2,600 and the Sunday Times also up 3,600 – but both trailing where they were this time last year. Edit Title Jan-19 Dec-18 Jan-18 M/M Y/Y % M/M % Y/Y Daily Mirror 28,628 28,599 31,177 29 -2,549 0% -8% Daily Record 239 242 241 -3 -2 -1% -1% Irish Daily Star 41,722 43,294 46,372 -1,572 -4,650 -4% -10% The Sun 52,129 50,389 57,359 1,740 -5,230 3% -9% Tabloids 122,718 122,524 135,149 194 -12,431 0% -9% Daily Express 2,027 2,031 2,377 -4 -350 0% -15% Irish Daily Mail 29,302 29,441 32,439 -139 -3,137 0% -10% Daily Telegraph 1,956 1,936 2,003 20 -47 1% -2% Financial Times 2,327 2,258 2,367 69 -40 3% -2% The Guardian 2,101 2,053 2,122…