radio3
Radio

JNLR 2017Q1 National Listenership

The JNLR radio research for the first quarter of 2017 has been released. Nationally it shows there has been an increase in listenership to 82% or 3,083,000, an increase of 101,000 on the last book and 94,000 on the previous year. It also means that the total number listening to the radio is above the three million mark for the first time since 2015. It should be noted that there has been a small increase in the estimated population in this survey and there are times when the overall percentage may actually go down in comparison to other books, but the absolute number of people could remain the same or indeed increase in some cases, again, due to the change in universe. Dublin is looked at separately, but it’s interesting to compare the fortunes of the national reach and the Dublin reach the latter not having seen an increase in radio listenership since 2014 and it’s been on a straight decline since mid-2015. The National stations all improved on a book on book basis with only Today FM showing a drop on a year on year basis. RTE added 24,000 on the last quarter and 13,000 on the year bringing…

Dublin a
Radio

JNLR 2017Q1 Dublin Listenership

Currently 75% of the Dublin population tune into radio every day or 820,000 people. This is up 25,000 on the previous book but in percentage terms, it’s down one point. Listenership of radio has been in decline in Dublin for the last six books in succession (in percentage terms) and whilst the national listenership has had a small uplift in this book the Dublin listenership sees no signs of gains. The latest research shows that out of the twelve stations in the Dublin survey, nine of them show an increase over the last book but only four show a gain on the previous year. RTE1 dominates with 311,000 listeners every day or a 29% reach. It’s up 12,000 on the previous book and 6,000 on the same time last year. Behind them is FM104 with 178,000 listeners, an increase of 9,000 (5%) on the precious book. There’s a gap of 133,000 between first and second and interestingly that gap, at its narrowest was 52,000 in late 2012. Newstalk added 5,000 this time around to 154,000 (14%) with no change on the previous year. Spin added 13,000 to 138,000 listeners, an increase of 9% which is the (Joint) highest of any…

rte1
Radio

JNLR 2017Q1 Top 30 and Station Programmes

Looking at the individual programmes not it shows that RTE1 took all the berths in the top five gains table, book on book, with Marion Finucane gaining 28,000 (9%).  RTE also take all the prizes in the Year on year table with Sean O’Rourke taking the premier position with a gain of 28,000.In the falls, Countrywide took the biggest hit, book on book, with a 11,000 fall and also looking at it on a year on year basis. Tables: Gains and Falls Book on Book Gains     2017Q1 2016Q4 2016Q1 BoB   YoY Marian Finucane 11.00-13.00 RTE 1 Sun 336 308 325 28 9%   11 3% Sean O’Rourke 10.00-12.00 RTE 1 W/D 354 332 326 22 7%   28 9% Saturday Sport 14.00-18.00 RTE 1 Sat 184 163 190 21 13%   -6 -3% Tubridy 09.00-10.00 RTE 1 W/D 336 323 322 13 4%   14 4% Ray D’Arcy 15.00-16.30 RTE 1 W/D 226 213 217 13 6%   9 4%                       Year on Year Gains 2017Q1 2016Q4 2016Q1 BoB YoY Sean O’Rourke 10.00-12.00 RTE 1 W/D 354 332 326 22 7%   28 9% Tubridy 09.00-10.00 RTE…

cork
Radio

JNLR 2017Q1 Cork Listenership

In Cork, radio listenership stands at 83% or 355,000 people, which is up 16,000 on the last book. The big winner this book was Red FM adding 12% or 14,000 and really putting some daylight between it and 96FM. Today FM also had a solid quarter in Cork adding 6,000 or 14% to its listener base. The only station not to see an increase in listeners was C103 dropping 3,000 over the quarter. Table: Cork Reach   Latest Book on Book   Year on Year   17Q1 16Q4 +/- +/-   16Q1 +/- % Any Radio 355 83% 339 82% 16 5%   342 83% 13 4% Red FM 131 31% 117 28% 14 12%   126 30% 5 4% 96 FM 112 26% 106 26% 6 6%   114 28% -2 -2% Radio 1 105 24% 101 24% 4 4%   100 24% 5 5% C103 71 17% 74 18% -3 -4%   71 17% 0 0% Today FM 50 12% 44 11% 6 14%   48 12% 2 4% 2FM 47 11% 47 11% 0 0%   37 9% 10 27% 4 FM 46 11% 40 10% 6 15%   40 10% 6 15% Newstalk 41 9% 38…

Radio

JNLR 2017Q1 Regionals and Local

Here’s where we look at the local and regional franchises. Again, they are not comparatives as they simply can’t be compared to each other. I’ve made little or no comment as the data is self explanatory and my outpourings won’t add much. Each is compared to the last book and the last year. While the nationals and Dublin stations, in the main, improved the local area franchises took a bit of a pounding book on book with only six of the seventeen showing an improvement. Area Franchise 2017Q1   2016Q4   2016Q1   BoB   YoY     000 %   000 %   000 %   +/- Ch%   +/- Ch% Regional SE Beat 94 23%   94 24%   98 25%   0 0%   -4 -4% Regional SW Spin South West 93 22%   84 20%   91 22%   9 11%   2 2% Regional NW iRadio NW 131 22%   117 21%   126 22%   14 12%   5 4% Regional NE iRadio NE 89 13%   87 13%   98 14%   2 2%   -9 -9%                                …

Print

March 2017 ABC Newspaper Circulation

It’s not really surprising that Cheltenham helped the tabloids as it does every year. Collectively they are up 4,600 on February with The Sun taking the lion’s share of that adding 2,400 on the month. Outside that the Morning market was fairly quiet. The Sunday market doesn’t get a lift from Cheltenham. Nevertheless, there were a few changes. Collectively the tabloids were down just shy of 2,000. The Mail on Sunday was down 1,200 and The Sunday Times added 2,000, with the majority of the increase occurring in retail sales. Overall the market was up 3000 on the previous month it’s still back 35,000 on the same time last year. Title Mar-17 Feb-17 Mar-16 M/M Y/Y % M/M % Y/Y Daily Mirror 34,697 34,080 39,150 617 -4,453 2% -11% Daily Record 260 267 276 -7 -16 -3% -6% Irish Daily Star 52,322 50,718 57,239 1,604 -4,917 3% -9% The Sun 56,724 54,308 60,995 2,416 -4,271 4% -7% Tabloids 144,003 139,373 157,660 4,630 -13,657 3% -9% Daily Express 2,478 2,486 2,454 -8 24 0% 1% Irish Daily Mail 40,004 39,768 45,695 236 -5,691 1% -12%                 The Daily Telegraph 2,123 2,136 2,450 -13 -327…