listen
Radio

JNLR 2016Q3 National Listenership

Without sounding the alarm bells, the first notable in the research this quarter was another fall in the overall radio listenership figure, to 82% or 2,977,000 people every day. It dropped 27,000 on the year and 15,000 on the previous book. It’s still a very healthy figure and better than some of the other media stats facing a constant barrage of disruption, but the trend is most definitely downward and has been since around 2010. The different stations have had varying degrees of success/failure. RTE1 had good quarter adding 4,000 on the previous book and 12,000 on the year leaving them at 880,000 (24%). Today FM dropped 13,000 (-3%) on the book and 56,000 (-13%) on the year. It leaves them sub 400k at 397,000 and an 11% reach (the percentage down from 13% last year). Newstalk was in a similar position dropping 13,000 (-3%) on the book and 35,000 (-9%) on the year arriving to 367,000 (10%). For 2FM it’s yet another bloodletting with this book. Down 9,000 on the last book and 59,000 (-15%) on the year nothing in the revised schedule seems to be working. When you get to the individual slots you’ll see that some of…

dub reach
Radio

JNLR 2016Q3 Dublin Listenership

Like the National picture, the Dublin one is dominated by the downturn in the overall radio listenership down to 77% or 800,000 people every day. This is down four points on the previous year and down 16,000 listeners on the previous book. The trend graphic is a stark picture of a declining listenership in the capital. Out of the thirteen stations in Dublin, only three managed an increased book on book figure and only two compared to twelve months ago. RTE1, 98FM and TXFM were the only stations to add numbers book on book which can’t be the most positive thing for Dublin Radio. From a research perspective, the sample sizes were the same in bothe books so there’s no parachute there. RTE1 still dominates with 297,000 listeners (28%) up fractionally at 1,000 listeners on the last book but down 5,000 on the year. The biggest faller in numbers this book was FM104, down 14,000 to 174,000 on the book and a 20,000 drop in the year. This was followed by Newstalk down 10,000 (-6%) to 144,000 and down 26,000 one the previous year. Today FM fell by 9,000 to 70,000 in the capital and this drops them below Q102…

rte1
Radio

JNLR 2016Q3 Top 30 and Station Programmes

In the tables below a comparison is drawn only if the time slots are the same as the period which it’s being compared to. If it can’t be made, then the comparative figure it’s left blank. Therefore in the Gains/Falls only programmes that have directly comparable time slots are included. I threw everything in in one lot and left our some of the java widgets used in previous occasions. They seem to rebel against mobile devices! And just on mobiles, there’s very little I can do about tables – they don’t like ‘responsive’.      Gains: Year On Year Programme Station Time 2016Q3 2016Q2 2015Q3 B/B Y/Y Sunday Miscellany RTE Sun 09.00-10.00 265 246 228 19 37 The Business RTE Sat 10.00-11.00 321 310 286 11 35 Countrywide RTE Sat 08.00-09.00 220 206 194 14 26 Liveline RTE 13.45-15.00 395 391 371 4 24 Ray D’Arcy RTE 15.00-16.30 216 211 199 5 17 Gains: Book on Book Programme Station Time 2016Q3 2016Q2 2015Q3 B/B Y/Y Sport RTE Sun 14.00-18.00 189 168 173 21 16 Sunday Miscellany RTE Sun 09.00-10.00 265 246 228 19 37 Countrywide RTE Sat 08.00-09.00 220 206 194 14 26 Playback RTE Sat 09.00-10.00 293 281 285…

cork 16Q3
Radio

JNLR 2016Q3 Cork Listenership

Overall Cork listenership dropped marginally to 82% or 341,000 down 2,000. There were some small increases for Red FM, small in comparison to some of the gains it made in previous surveys. They now reach 29% of their franchise with 120,000 listeners. 96FM slipped back by 2,000 to 109,000 and they are now being actively chased for second spot by RTE1 who had a good book adding 8% to their listenership in the region. RTE1 finished at 106,000 only 3,000 behind 96FM. C103, still a way back added 3,000 on the book to 73,000 and Today FM lost 8% of their listeners down and to 44,000. For all the effort Newstalk make in the region its seems to be a slow burn, down 2,000 on the book and 9,000 on the year sharing the slot with 4FM at 39,000 Table: Cork Listenership   2016Q3 2015Q3 2016Q2 000 % 000 %               YoY BoB Any Radio 341 82% 343 83% 340 82% -2 -1% 1 0% Any National 183 44% 171 41% 181 44% 12 3% 2 0% Red FM 120 29% 125 30% 118 28% -5 -1% 2 1% 96 FM 109 26% 114…

Radio

JNLR 2016Q3 Regionals and Local

There’s too much here to go into with any detail. I’ve tried to get all the stations in so they get a shout (which is not always the case unfortunately). You can do your own interpretation if you want.   16Q3 16Q2 +/- +/- ch 15Q2 +/- +/- ch Any Radio 1714 81% 1731 81% 17 0% 1% 1735 83% -21 -2% -1% Radio 1 561 26% 556 26% 5 0% 1% 559 27% 2 -1% 0% Newstalk 249 12% 260 12% -11 0% -4% 289 14% -40 -2% -14% Today FM 207 10% 221 10% -14 0% -6% 254 12% -47 -2% -19% 2FM 166 8% 174 8% -8 0% -5% 196 9% -30 -1% -15% 4FM 122 6% 126 6% -4 0% -3% 128 6% -6 0% -5% Lyric FM 99 5% 105 5% -6 0% -6% 95 5% 4 0% 4% Area Franchise 2016Q3 2015Q3 +/- % +/- SE Beat 102-103FM 94 95 -1 -1% SW Spin South West 88 95 -7 -7% NW iRadio NW 120 125 -5 -4% NE iRadio NE 91 101 -10 -10% Multi City Classic Hits 4FM 122 128 -6 -5% Dub Commute Radio Nova 100FM 66 81 -15 -19% Dublin FM104…

Print

September 2016 ABC Newspaper Circulation

The September ABC figures today do little to stir the digits into tapping the keys. All very much as expected with some of the gains made in the July/August period slowly dwindling away this month. The Sun fell back 1,500 but much of that was self-inflicted. At one point (May) they were running at near 2,000 copies per month in ‘bulks’ but this shrunk to 530 bulks for September and probably accounts for most of their fall. The Star and The Mirror held on to what they had last month and overall the tabloids were back just over 1,000 copies. In the Sunday market The Sun on Sunday showed some restraint and reduced its bulks to 600 copies accounting for all of its 1,000 drop. The Sunday Mirror dropped 3% on the month as did The People. The Sunday Times added over 1,000 on the month (2%) and the rest of the gains on other publications were small. Sunday market down 17,000 on the year, morning back 22,000.