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Reuters Institute Digital News Report 2015

The Institute published its twelve country report earlier last week, I re-hashed some of the interesting points and leaned a little on the Irish aspects. It doesn’t do their report any justice and you can see the full report here. In terms of our sources of news 83% of the Irish population say that they sourced news online in the past week and that includes social media. Actually eight other countries also maintain that their primary source was online and the other four ranking online second. In those countries TV ranked first as the primary source (UK, GER, FRA, JAP) and it could be something to do with a strong and historic national broadcaster in those countries. Source – Any Ireland Australia Brazil Denmark Finland France Germany Italy Japan Spain UK US Online (inc. s.m.) 83% 85% 91% 85% 90% 71% 60% 81% 70% 86% 73% 74% Printed 49% 39% 33% 33% 49% 19% 38% 38% 44% 47% 38% 23% Radio 50% 41% 39% 50% 45% 28% 50% 23% 17% 40% 37% 26% Social media 49% 51% 64% 47% 40% 34% 25% 46% 21% 50% 36% 40% TV 76% 72% 81% 75% 75% 80% 82% 78% 73% 82% 75% 64%…