JNLR 2014 Q1 National Listenership

The National picture shows mixed fortunes. Overall radio slipped 54,000 on the twelve months, or 2%. But is only back marginally on the previous book and it’s showing no difference in the percentage reach at 83% on that book.    In terms of individual stations, the national broadcaster dropped 18,000 (2%) to 845,000 and maintained its 24%.2FM was back 3,000 year on year after having made some gains in the latter surveys. But these gains seem to have been largely eroded as they are down 18,000 book on book pointing to more recent listener defections, perhaps after the re-shuffle. Today […]

JNLR 2014 Q1 Dublin Listenership

Dublin listenership straightened out after successive declines survey after survey. Actually, it’s not since 12Q1 has Dublin listenership increased on the previous survey. But taking the year on year approach listenership in the capital is down 15,000 and two percentage points on 13Q1. Oftentimes the pendulum swings underlying the headline figure are minute, but this year bucks that trend. The big faller, in the magnitude of 12%, was FM104 falling by 26,000 listeners to 194,000 (19%). The next to tumble was Spin dropping 9% and 13,000 listeners. Q102 and 98FM both dropped 9% as well and Today was down 4% […]

JNLR 2014 Q1 Station Programmes

Here we take a look at the individual stations and their weekday daytime programmes. Two points to consider. Firstly the comparisons are year on year, not book on book so the comparisons in other quarters in many cases will be different – neither are wrong, the approaches are different that’s all. This survey, more than others, there have been some large or wholesale changes in programming across many stations. The programmes in the time slot now may well not be the one being compared to (Colm Hayes Vs Will Leahy is a good example) so it worth considering.       […]

JNLR 2014 Q1 Top 30

I’ve updated this and expanded it to the top 30. We have twenty programmes for RTE1, five for Today FM, three for 2FM and two for Newstalk.  Anyway, a series of ups and downs. Marian has to get the award this quarter for a serious increase in traffic up 25%. Claire Byrne comes in for mention increasing by 17%. As for the sport figure of an 54% increase – it’s fairly baffling.         2014 # 2013 #     #+/- Morning Ireland RTE1 W/D 07.00-09.00 444 1 443 1 1 0%   Liveline RTE1 W/D 13.45-15.00 390 […]

JNLR 2014 Q1 Regional/Local Stations

Turning now to the Regional franchises and the local stations – looked at collectively this time round as there are a better fit together rather than separating the two.   The regional stations are still performing well, but in every case they have a long way before they catch up on the local radio numbers. Although the home local dominates in every case it looks as if their grip is loosening as you can see from the individual graphs – most are in decline. Only in the Northeast are there signs that the local stations are making any sort of […]