JNLR 2013 Q4 National Listenership

The National picture has been more or less static in terms of overall Radio listenership for the past few surveys. In this survey it’s down from a 84% reach to 83% reach on the same period last year but stable on the previous survey.  Looking at the individual stations RTE1 dropped 19,000 listeners but kept its percentage reach, as did most stations in the survey. 2FM and Lyric saw marginal increases over the year but Today FM dropped a small 9,000 listeners. The big winner (and spender) over the last twelve months was Newstalk gaining 30,000 listeners in the twelve […]

JNLR 2013 Q4 Dublin Listenership

Dublin listenership has slipped yet again and is now at a reach of 79% or 803,000 listeners. Actually the listenership in the capital has either been briefly static or in decline since the survey of 2011 Q1 which is eleven surveys back at this point. There’s very little to indicate the reason for the decline in Radio listenership in the capital and one can only speculate that other activities have taken the place of what was once solely “radio time”. Inside that overall figure of 803,000 is the battle between thirteen stations all competing for ears on a daily basis. […]

Pat Kenny’s Potential Audience

This is a bit of number crunching and speculation around the Pat Kenny Show on Newstalk. There are two things we know: we know where they are and we know where they were! Using that, a few sums and a bit of educated guesswork, we’re going to see where Pat Kenny might be hitting audience wise – with a few caveats naturally. ‘Below the fold’ you’ll find an editable spreadsheet which contains the basis of this arguement. So, we know his programme slot has a current audience of 96,000 from this survey – which is already in the calculation below. […]

JNLR 2013 Q4 Station Programmes

Here we take a look at the individual stations and their programmes and how they compare to the same survey last year. This comparison is the twelve months to December 2013 compared to the twelve months to December 2012. This year like others there will be differences in the comparative figures. The 2013 Q4 figure will be the same in all places that you read them, but the comparison figure is probably different here. These comparisons are twelve months over twelve months (2012 Q4 Vs 2013 Q4). So in other quarters you’ll find a difference in the performance of the […]

JNLR 2013 Q4 Top 30

This is the top 30, and to be honest shakes up a bit of interest and it’s the portion of the survey that the rest of the media, mainly print media, pick up on. The big gains come from the two Sport slots on RTE at the weekend and Claire Byrne on a Saturday. It’s a fact of like that schedules change, so where possible the asterisk denotes that the comparison has changed. Fallers in Today’s schedule were for the KC Show and Phil Cawley shows and Drivetime and Playback on dropped on RTE1. Joe Duffy maintained his number two […]

JNLR 2013 Q4 Local Stations

Much like previous surveys, local area franchises remain as they were. Except there are two large fallers this survey. Galway Bay dropped 25,000 and thirteen percentage points and Tipp FM dropped 13,000 and ten percentage points. To counter this there were no huge gains either, the largest being East Coast with 3,000. As you can see from the graphs beow, time has not been kind to the Locals. Once the debutant darling of the radio world, they have seen better days. Dropping 100,000 plus in the last year has to be hurting business. Their decline really only began at the […]

Saturday lift for the Tabloids

Just a small bit of information regarding the differences between the Monday to Friday Sales and a Saturday sale for the various papers. The ABC will break out the Saturday and non Saturday sale. Even if the Guardian and Telegraph are coming from a low base, the lift is still fairly impressive and would indicate that there is a good demand for a quality UK based paper at the weekend and all that it offers in terms of extra supplements. The big number increases go to the three tabloids with The Sun being the main beneficiary, increasing its circulation by […]

ABC E Numbers December 2013

Interesting numbers from the ABC, but this time it’s their ‘e’ numbers. Ever since The Sun went behind the paywall, with moderate success, we’ve kept an eye on web traffic for The Mirror to see how it fairs without that competition. They’ve had a decent month breaking through the 2m mark, but still a good bit to go catching up with the Guardian and The Mail. But there was some buried information in the ABC release. For the first time it published the numbers for they Mirror’s ‘tablet edition’ – a replica of its print edition, but it’s not an […]

ABC Circulation December 2013

December is always a bad month for sales and this year is no different. The tabloids took a beating last month dropping 10,000 over the month. The big faller was The Mirror leaving 5,600 behind on November. The Sun fell into the 50’s pit for the first time and The Daily Star hung on by a very narrow 400 copies. With the inclement weather we had last month, I can’t expect that these figures will rebound as much as they have historically in January. In the Sunday market the Sun lost over 3000 on the month with the rest of […]