Post Sun Paywall

The Sun dipped behind a paywall on 1st August and its first audited figures for that month would normally be available today – but they pulled a fast one and withdrew from the ABC e-audit seemingly. Prior to going behind the paywall, The Sun’s website had average daily uniques of 1.8m, with an average of just below eight page view per visitor.  The Mirror on the other hand was always about 30% behind The Sun numbers coming in at 1.4m unique per day pre-paywall. It’s interesting to note that about 40% of the visitors to the Mirror sites are “mobile” […]