Post Sun Paywall

The Sun dipped behind a paywall on 1st August and its first audited figures for that month would normally be available today – but they pulled a fast one and withdrew from the ABC e-audit seemingly. Prior to going behind the paywall, The Sun’s website had average daily uniques of 1.8m, with an average of just below eight page view per visitor.  The Mirror on the other hand was always about 30% behind The Sun numbers coming in at 1.4m unique per day pre-paywall. It’s interesting to note that about 40% of the visitors to the Mirror sites are “mobile” […]

August 2013 ABC Newspaper Circulations

For the tabloids, August with the start of the premier league couldn’t have come quick enough. A large group of soccer supporters seemingly regained their interest in tabloids this month and in the mix there are probably a scattering of GAA supporters too, loyal to the true faith and not concerned with the ‘foreign game’ at all! Two big GAA games in August both featuring the metropolitans would have to have definitely added a few copies in the capital. Even the Daily Express, not noted for its GAA coverage, managed an increase in August. Gainers seriously outweighed fallers this month […]