ABC Newspaper Circulation July 2013

July ABC shows some very small gains in the tabloid sector. The tabloid market is up 500 copies on the month but 18,000 down on the year. The leaderboard changed, yet again, with The Sun now in the premier position.  The Daily Mail looks, on the surface, as if it dropped inexplicably, but its simply smoke and mirrors. Their bulks this month were just over 2,000 as opposed to 7,000 the previous month which accounts for the drop. On the back of the accounting sleight of hand the morning market is down 4,000 on the month and 22,000 on the […]