Paywall Announcements

firewall

The announcements are coming fast and furious in the print media, or soon to be digital media! Over the past 24 hours The Telegraph announced that it was moving behind a paywall in April and The Sun also chipped in that it too was leaping over as well, but in August, to coincide with the […]

new test

nat shares 2013 3

The National picture for radio is still very healthy with 2,995,000 or 83% tuning in on an average day. But as the graphic shows the picture has been one of slight erosion over that past few surveys given that in 2009 radio’s reach was 87%. The proliferation of technology isn’t exactly helping radio listenership as […]

Combined UK Newspaper Readership

Very interesting figures were released today for UK newspapers, but still have to have some information in them that might be useful to see the direction of the whole industry – from a numeric standpoint as opposed to an emotive one. Their National Readership Survey figures were released today but there surveys are streets ahead […]

February 2013 ABC’s

sun tab

This month see a dose of reality in the figures, if not a slightly inflated dose. For the past few months there has been an absence of a comparison for the Sun on Sunday – which had the effect of distorting the market by somewhat overinflating it. However it was February 2012 that the Sun […]

Off the Ball Resignations

off the ball

The Off the Ball saga that played out last night both on radio and across certain sections of Twitter was very amusing and particular users of the social media service were very vocal is their condemnation of the stance that Newstalk had taken. If you remove the emotion and replace it with the economics behind […]

Evening Herald rebranding

Morning Market Indexed

The rebranding and shifting of times of the Evening Herald, soon to be ‘The Herald’, is an interesting move by IN&M. But moving a paper into an extremely crowded morning market may not seem as risky as it might at first glance. The Evening Herald’s readership profile is firmly rooted in Grater Dublin with close […]