European Internet Statistics July 2012

Latest data from Comscore shows the state of the Internet in the European region.  It shows that in the European region nearly 400m people went online in June 2012 and spent, on average, just shy of 26 hours online during the month. In our own case, Ireland had 2.8m people online in June 2012 who spend on average just over 20 hours online.  Really to look at the figures in a more balances way would be to see the percentage penetration of each country (which I might return to). In terms of ‘engagement’, surfers in the UK spend nearly eighteen […]

Daily Mirror Free App

The Daily Mirror stole a march on the rest of the UK national titles yesterday by announcing it was allowing access to its publication (M-F) free via an iPad App. The Saturday and Sunday editions are only available in a Print version and they feel that they are good enough value to have it in print only. They also have an international version which is available for £4.99 a month – a slightly different version of the free version.   They say that the iPad version will be an ‘exact digital reproduction’ of the newspaper with additional features such as […]