After the News of the World Readers

They are circling. The UK Sunday Papers are planning to see that they can pick off the carcass of the News of The World with three newspaper groups actively perusing the papers Sunday previous buyers and readers. It’s going to be particularly interesting to see, firstly, the contraction in the Sunday market in the wake of the papers closure and, secondly, who will be the main benefactors. The contraction is, I think, inevitable as of the 2.6m NoW copies sold every week, many would have been a secondary purchase. That second paper may now be abandoned by many, so I […]