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URL Structure

Many of the available CMS systems will, if not instructed otherwise, produce URL’s that are long and very forgetful. Moreover, using the base url’s in a CMS system can sometimes create issues in that it can produce different URL’s all pointing at the same page which in turn can create duplicate content problems. It is better that URL’s are re-written to something that is ‘digestible’ and more agreeable to both the consumer and the spider. Using words (keywords) in your URL’s has a positive effect on your SEO efforts. Google suggests (a.k.a. warns) that you shouldn’t go overboard on the length of the url or stuff keywords into it. The url issues are somewhat in the same arena to the site structure and also has a foot in the robots.txt section, so both of those sections are worth a look. URL links such as these are the default here: http://www.ilevel.ie/index.php?option=com_content&view=category&layout=blog&id=41&Itemid=230 This a few tweaks, your URL’s go to this http://www.ilevel.ie/media-blog/print This is infinately better. The advice would be to keep the structure simple. Hyphenate words with a ‘-‘ blue-widgets as opposed to blue-widgets. URL’s that are dynamically created need to be watched as they may produce different URL’s for different…