JNLR (Joint National Listenership Research) 2010 National Stations

The JNLR figures thump in the desks today and, on the surface it would seem that there is a small shift away from radio. National – Yesterday 2010 2010 2009 2009 2008 2008 2007 2007 2006 2006 % R % S % R % S % R % S % R % S % R % S Any Regional/Local 57 54 58 51 55 50 52 48 56 51 RTÉ Radio 1 25 23 26 23 24 22 23 22 24 21 RTÉ 2FM 13 8 15 10 16 12 17 13 18 13 RTÉ Lyric FM 3 2 3 […]

JNLR (Joint National Listenership Research) 2010 Local Radio

In terms of the overall health of the listening market within the local franchises, that figure varies considerably across the counties. In the OceanFM franchise – Donegal South/Sligo/Nth Leit – the listened to any radio yesterday figure is 95% whereas in the East Coast FM area, Wicklow, that figure plummets to 79%. Many a thesis could be forwarded as to the difference in the listening base – but none to be found here. Of the 16 local stations, eleven saw a fall in their numbers. Tipp FM, Ocean FM, Midlands 103 all saw a 5% decline in numbers. Radio Kerry […]

JNLR (Joint National Listenership Research) 2010 Cork Stations

Cork’s story is that it saw some of the biggest swings in the major franchises. The listened to yesterday for Cork was 81% down from 85% the previous 12 months (21,000 listeners). 2Fm, again, lost out as did 96FM which dropped a fairly substantial 4% points. The C103  gain in share helped the combined figure not look as stark a drop as it could have been. Having said that it’s still the station in Cork reaching 35% of the franchise on a daily basis followed by Radio 1 at 26%,  9% points ahead. Cork – Yesterday 2010 2009 +/- +/- […]

JNLR (Joint National Listenership Research) 2010 Dublin Stations

Turning the attentions to the Dublin area, the runners and riders are listed below, as is there form to date. Dublin – Yesterday 2010 2010 2009 2009 +/- +/- R% S% R% S% R% S% RTÉ Radio 1 29 30.5 30 32.8 -1.0 -2.3 RTÉ 2FM 10 7.0 12 8.3 -2.0 -1.3 RTÉ Lyric FM 5 3.2 5 2.9 0.0 0.3 Today FM 9 5.8 10 7.0 -1.0 -1.2 Newstalk 10 5.9 11 7.0 -1.0 -1.1 98FM 14 11.6 15 10.4 -1.0 1.2 FM104 20 11.2 20 10.7 0.0 0.5 Q102 13 11.1 13 8.6 0.0 2.5 Country 106.8/Sunshine 3 […]

Irish Morning Newspaper Circulations July-December 2010

Well, finally. The fast paced world of print has finally decided to publish figures. We can now reveal that the sale of the Irish Times in July 2010 was 98,847 copies a day. So, if you ran a campaign with that publication or any of the other laggards (in terms of publishing meaningful audited figures) you will now be able to see why its was a success or failure – eight months later. Publication July Dec 2010 July Dec 2009 Diff ’09/10 Diff % Irish Independent 138,510 149,906 -11,396 -8% Irish Times 102,543 106,926 -4,383 -4% Examiner 46,011 49,096 -3,085 […]

Irish Sunday Newspaper CirculationsJuly-December 2010

The Sunday market is where the recent focus has been with the closure of one paper and another in receivership. The Sunday Tribune (ST) didn’t file an ABC for the last half of 2010. There’s a cost involved there and perhaps the receiver felt that until another buyer was found (or not) the money would be better spent elsewhere. Anyway – the king is dead, long live the king and its an intriguing tale in the next tow paragraphs peppered with boxing analogies!    Sunday World (SW) mugged the Sunday Independent (SI)way back in 2007 and rightfully claimed the title “King […]