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Newspaper Circulations August 2009

August shows a ‘modest’ increase in newspaper sales, the market picking up by 10,000 copies. This was really down to the Sunday market increasing by 13,000 and the morning papers backing by 3,000. In the mornings the Tabloids again took a bit of a hit. August being a strange months for Tabloids. There is a seasonal lull in the ‘trades’, which has a negative effect on their circulations. But this is normally balanced with the kickoff off of the the UK soccer season, so maybe within those figures is that magical mix. Title Jul Aug +/- Daily Mirror 64,997 64,948 -49 Daily Record 2,332 1,736 103 Daily Star 100,112 99,317 -795 The Sun 96,448 95,457 -991 Daily Express 3,706 3,700 -6 Daily Mail 48,714 48,662 -52 The Daily Telegraph 3,273 3,146 -127 Financial Times 3,684 3,542 -142 The Guardian 4,371 4,321 -50 The Independent 1,487 1,382 -105 The Times 3,023 3,081 58 Morning Market 332,147 329,292 -2,855 Daily Star – Sunday 57,245 58,108 863 News of the World 136,916 138,948 2,032 Sunday Mail 6,698 4,715 -1,983 Sunday Mirror 41,724 43,052 1,328 The People 23,527 23,317 -210 Sunday Express 5,134 4,932 -202 Sunday Post 942 920 -22 The Mail on Sunday…