Finally, the last remaining papers surrendered their secrets. You'll find the July Dec 2013 here
All the latest results from the JNLR can be seen here.
The final certificate for 2013 was released and is available here
For the papers that produce a monthly ABC certificate you’ll find regular analysis and comment here.
Every quarter we analyse the latest JNLR radio results. You can have a look at the latest results here.
Best way is via email: you can get all the contact details and some background here
March brings a bit of good news for the tabloids in the form of Cheltenham, which always manages to lift sales for them. However going on the past, this boost will be short-lived and April will bring a dose of reality to a beleaguered market.
The big winner this month was the Daily Star gaining close to 2,000 copies and it looks like it was at the expense of the… Read More
The lift the papers got in January is well gone now and some of the publications dripped significantly. The Mirror dropped 2,900 copies (-5% on the month) leaving it at just over 51,000. The Irish Daily Star now at 61,000 whilst The Sun is down to 60,000 - down 7% on the year, The Star down 9%. The Morning are down 18,000 year on year and 8,000 on the month.… Read More
It’s infinitely easier to amalgamate some of the data that’s appeared of late in one block. They all have a close association to each other, all hail from the UK and therefore it’s as well to marshal them all together. The data relates to the latest quarter of the NRS readership survey and the recent eABC certificates for the UK nationals.
The readership survey appeared on Wednesday and it shows… Read More
With all the data we received yesterday, we nearly overlooked the readership data via the JNRS. It’s unfortunate (or otherwise) that they use the release date for the Island of Ireland report to also release the findings of the readership survey.
The survey is conducted face to face with 7,000 adults annually and questions them on their newspaper reading habits, both the physical product and online. It’s counterpart in the… Read More
The Sunday Market, like the morning, dropped 6% year on year, down 54,000 to 811,000. Unlike the morning market where there was a somewhat consistency to the declines the papers in the Sunday Market had very mixed fortunes. If falling circulation still manages to get you the title of ‘best performer’, then the Sunday Independent deserves that accolade. It only dropped 3% year on year and all other titles in… Read More
Morning Market: The first point of reference is that the morning market has fallen below 500k for the first time and, as can see from the various charts accompanying the post, there is no sign of any reversal of fortunes.
The big fallers year on year are the Red Tops who collectively are down 8%. The Sun and The Daily Star slug it out for worst performers in the Morning… Read More
January, thankfully, showed a change in the outlooks of the tabloids, most notably the Daily Mirror bouncing back some 7,000 copies on its December figure and the Sun followed suit gaining nearly 3,000. Still the year on year figure is bleak down between 5% and 9% - the latter percent being the Irish Daily Star.
All the papers got a lift for the New Year bar the Observer – which it should… Read More
The National picture has been more or less static in terms of overall Radio listenership for the past few surveys. In this survey it’s down from a 84% reach to 83% reach on the same period last year but stable on the previous survey.
Looking at the individual stations RTE1 dropped 19,000 listeners but kept its percentage reach, as did most stations in the survey. 2FM and Lyric saw marginal… Read More
Dublin listenership has slipped yet again and is now at a reach of 79% or 803,000 listeners. Actually the listenership in the capital has either been briefly static or in decline since the survey of 2011 Q1 which is eleven surveys back at this point. There’s very little to indicate the reason for the decline in Radio listenership in the capital and one can only speculate that other activities have… Read More
This is a bit of number crunching and speculation around the Pat Kenny Show on Newstalk. There are two things we know: we know where they are and we know where they were! Using that, a few sums and a bit of educated guesswork, we’re going to see where Pat Kenny might be hitting audience wise – with a few caveats naturally.
'Below the fold' you'll find an editable spreadsheet which… Read More
Here we take a look at the individual stations and their programmes and how they compare to the same survey last year. This comparison is the twelve months to December 2013 compared to the twelve months to December 2012.
This year like others there will be differences in the comparative figures. The 2013 Q4 figure will be the same in all places that you read them, but the comparison figure… Read More
This is the top 30, and to be honest shakes up a bit of interest and it’s the portion of the survey that the rest of the media, mainly print media, pick up on. The big gains come from the two Sport slots on RTE at the weekend and Claire Byrne on a Saturday.
It’s a fact of like that schedules change, so where possible the asterisk denotes that the… Read More
Much like previous surveys, local area franchises remain as they were. Except there are two large fallers this survey.
Galway Bay dropped 25,000 and thirteen percentage points and Tipp FM dropped 13,000 and ten percentage points. To counter this there were no huge gains either, the largest being East Coast with 3,000.
As you can see from the graphs beow, time has not been kind to the Locals. Once the… Read More
Just a small bit of information regarding the differences between the Monday to Friday Sales and a Saturday sale for the various papers. The ABC will break out the Saturday and non Saturday sale.
Even if the Guardian and Telegraph are coming from a low base, the lift is still fairly impressive and would indicate that there is a good demand for a quality UK based paper at the weekend… Read More
It’s something that should have been analysed on a regular basis; hopefully from here in we’ll look at this every quarter now that we have done the spade work. It’s a review of the regional franchises of which there are four (as you can see from below). Each region has its own set of numbers and differing across each region.
Each of the franchises have very different dynamics such as… Read More
December is always a bad month for sales and this year is no different. The tabloids took a beating last month dropping 10,000 over the month. The big faller was The Mirror leaving 5,600 behind on November. The Sun fell into the 50’s pit for the first time and The Daily Star hung on by a very narrow 400 copies. With the inclement weather we had last month, I can’t… Read More
Very interesting numbers from News UK last week – publishers of the Sunday Times and The Sun etc. After a few months behind a paywall it has revealed that the Sun has currently 117,000 subscribers to its digital offering Sun+.
Their last audited figure before they went behind the wall was 1.8m for July 2013 which equates to a 6.5% conversion to digital. It wouldn’t be the strongest figure in the… Read More
It slipped into the ABC email, hoping to remain unnoticed perhaps. But along with the monthly ABC’s was the website audit for independent.ie for August 2013.
Unfortunately this audit is not directly comparable to their previous audit as the sites under scrutiny are different. This audit covers independent.ie only whereas the previous one for March 2012 covers all of it products (grabone.ie, findajob.ie, globrix.ie etc).
The results are below and… Read More
A fairly grim month for the Tabloids, again. Whatever it was about the month all the titles suffered. The Sun back nearly 3,400 copies (about 5%) and The Daily Star recording a 1,600 drop. The Mirror was the surprise of the month adding 1,800 to its numbers.
Collectively the tabloids were down nearly 3,000 copies – and history shows that it won’t get any better next month. The Sun is currently… Read More
All very interesting in the regional’s where Mediaforce (represents regional newspapers to advertising agencies and major advertisers ( Mediaforce Titles ) are making a play for the Republic Of Ireland titles of Johnston Press for a suggested €8.5m in cash.
The current Johnston portfolio is Dundalk Democrat, Leinster Leader, Leinster Express, Leitrim Observer, Longford Leader, Kilkenny People, Limerick Leader, The Nationalist and Munster Advertiser, Tipperary Star and The Echo. Mediaforce here represent… Read More