JNLR Radio Research
2015Q4 Released

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Six Monthly ABC's
July December 2014
Island of Ireland Report

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Monthly ABC's

Monthly ABC's Irish
Newspaper Circulations

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  • JNLR 2015Q4 National Listenership

    Overall there was a minor drop in listenership nationally, well within statistical error and certainly not to trouble with this issue any further. National listenership remained at a healthy 83% or 3,001,000 people daily.

    Focussing on the stations, the clear winner on the national stage was RTE1 in this book, with a year on year increase of 64,000 listeners (8%) and a book on book gain of 32,000 or 4%.

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  • JNLR 2015Q4 Dublin Listenership

    In Dublin listenership to overall radio listenership dipped marginally from 81% to 80%. Still the most listened to station in the capital is RTE1 commanding a 30% reach up 9% on the year or 27,000 listeners. You can see for the table at the bottom that they occupy the top five most listened to station in the capital and four of them have added numbers over the year.  Book on

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  • JNLR 2015Q4 Regionals and Local

    There’s too much data here – so I’m going to simply provide the numbers and you can extrapolate what you want from it. In the four regions there's still a job to do to catch up with the “home locals” - which, in most cases are very dominant. On a positive note: three out of four regional stations beat RTE1 into second position.

    There's also a table of all the 'franchises' - it’s

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  • JNLR 2015Q4 Top Thirty

    There were some good wins for RTE1 occupying the top five slots in the programmes that gained year on year and three of them in the weekend schedule. They also hold the top five book on book – but the emphasis there is on the weekday schedule. Today FM hold three of the five faller's berths looking at them year on year.  The main Top 30 Table below is sortable - just

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  • JNLR 2015Q4 Station Programmes

    Here we have a look at the different stations and their weekday offerings. This time out the year on year and book on book are explored.   

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  • JNLR 2015Q4 Cork Listenership

    Cork was akin to a bare-knuckle scrap in the last few books  – now it looks like a mismatch and no rematch in the contract. RedFM pulled away, yet again, to 133,000 or 32% reach having added 34,000 listener’s in the year (+34%) and a more conservative 8,000 or 6% in the last quarter. Cork’s 96FM is the ultimate victim in this fight dropping 17,000 on the year (-13%) but managing

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  • ABC Circulation December 2015

    For the monthly providers of circulation data the report today the final one for 2015. This also allows us to provide their July-December numbers. For the other papers on our shelves, we will have to wait for another few weeks until they provide that data.

    The December’s numbers were nothing by way of excitement with the Daily Star providing something by way of change as it managed a gain on

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  • And the sponsor is......

    An interesting one today (Jan 20th) in the irishmirror.ie. Now, I’m all for newbrands extracting cash wherever they can, but I do believe that there really should be a bit of transparency in those transactions as well.

    On the Irish Mirror’s home page there was a news block with the captivating headline (if you’re in that market) “How to save on family camping getaways - plus amazing deals on Easter and

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  • Ad Blocking will hurt Publishers

    I came across a very few interesting articles on the potential impact of ‘ad-blocking’ plugins on publishers revenue. The argument was the so many individuals were using ad blockers that it has become a real threat to the viability of publishers to eak out a few Euros from their digital offerings – considering that the revenues from print have being going south for the last few years.

    Irish based start-up PageFair

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  • ABC Circulation November 2015

    The penultimate month in ’15 brings little by way of cheer. The only change in the ABC’s is that they now have a new report which measures the digital editions of the papers – not that it’s going to make a huge difference here as they report a total of 110 digital sales in November in Ireland – across all titles!

    Their new format is also a little confusing as the ABC

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  • Top Sites for Mobile in Ireland

    I let this slip by some time back, but it’s worth a quick look. Comscore recently published some data on the most popular websites accessed via a smartphone or tablet in Ireland*

    You can see all the figures below and the table is sortable for those that who wish to scrutinise them a little further. No figures were published on the same sites viewed via desktop to give the full

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  • ABC Circulation October 2015

    The October ABC’s show little signs of excitement, as per normal, bar the dramatic reduction in the sales of the Daily Star Sunday. Between September and October they have dropped by over 40% to just 9,000 copies from 15,000. A drop would either have to be “self imposed” if the publisher decided to alter (dramatically) the distribution of the title or there was a third party involved like a chain

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  • JNLR 2015Q3 National Listenership

    The national picture shows that radio listenership is still in a healthy position with a reach of 83% of the population every day. While this is up 18,000 on the previous year (14Q3) it’s down marginally (3,000) on the previous book (15Q2). That small slippage also had the affect of moving the point reach from 84% in 15Q2 to 83% this time out.

    On a station by station basis most

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  • JNLR 2015Q3 Dublin Listenership

    Dublin radio reach is slightly below the national figure at 81% and represents 829,000 adults per day. The trend in Dublin was not so healthy and back at the start of 2014 where the reach was only 78%. So there’s been somewhat of a mini resurgence in listenership over the last few books as it clawed back to 81%.

    The biggest player in the Dublin market is RTE1 with a

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  • JNLR 2015Q3 Regionals and Local

    There’s a lot in the regional and locals so I’m simply going to provide the ammunition: those who want can fire the bullets. All regional stations are performing well against the nationals but still have a way to go before they reach the “home local” grouping in their respective franchises. You can see from the table below where each of the national stations rank in the various franchises. It shows

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  • JNLR 2015Q3 Top Thirty

    The Top 30 is a bit of a mess in terms of comparatives and has been thrown off kilter. The whole 2FM schedule has changed, not only in terms of characters, but, and more importantly for the purposes here, the time slots have changed making it difficult to make genuine hard comparisons.

    Take for example ‘Breakfast Republic’ on 2FM. Last time out the time segment was 06.00-08.45 and raking in

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  • JNLR 2015Q3 Station Programmes

    Here we have a look at the different stations and their weekday offerings. This time out the year on year and book on book are explored.   

    Read More
  • JNLR 2015Q3 Cork Listenership

    Red FM have firmly established themselves as the number one station in Cork now at 125,000 or 30% of the population. This is a complete reversal of fortunes since the survey twelve months ago which saw them 46,000 behind 96FM. While the yearly figures are dramatic, with RedFM and Newstalk gaining 42% and 33% respectively, the book on book numbers are a little more subdued with only minimal changes in

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  • ABC Circulation September 2015

    It’s a study in newspaper purchasing fickleness this month. The circulation ebb and flow in full view for some of the titles with the numbers they picked up last month disappearing.

    The Star lost 4,200 in circulation month on month having gained nearly the exact number the month prior to that. The other morning tabloids were, in the words of Churchill, “least worst”. The Sun and Mirror dropped as well,

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  • ABC Circulation August 2015

    The football Gods look like the looked kindly on some of the titles as their numbers were up on the previous month – most likely on the back of a culmination of the premier league, bigger games in both football and hurling and, least we should forget, the Galway races.

    The morning tabloids all saw an increase month on month with The Star increasing 4,235 or 8% on the month. The

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JNLR Q4 2015

The JNLR Radio research for Q4 2015 is available .

radio mic 200

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December ABC's

The ABC figures for December 2015 are now released.

Newspaper plane

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