It slipped into the ABC email, hoping to remain unnoticed perhaps. But along with the monthly ABC’s was the website audit for independent.ie for August 2013.
Unfortunately this audit is not directly comparable to their previous audit as the sites under scrutiny are different. This audit covers independent.ie only whereas the previous one for March 2012 covers all of it products (grabone.ie, findajob.ie, globrix.ie etc).
The results are below and… Read More
A fairly grim month for the Tabloids, again. Whatever it was about the month all the titles suffered. The Sun back nearly 3,400 copies (about 5%) and The Daily Star recording a 1,600 drop. The Mirror was the surprise of the month adding 1,800 to its numbers.
Collectively the tabloids were down nearly 3,000 copies – and history shows that it won’t get any better next month. The Sun is currently… Read More
All very interesting in the regional’s where Mediaforce (represents regional newspapers to advertising agencies and major advertisers ( Mediaforce Titles ) are making a play for the Republic Of Ireland titles of Johnston Press for a suggested €8.5m in cash.
The current Johnston portfolio is Dundalk Democrat, Leinster Leader, Leinster Express, Leitrim Observer, Longford Leader, Kilkenny People, Limerick Leader, The Nationalist and Munster Advertiser, Tipperary Star and The Echo. Mediaforce here represent… Read More
Here’s a very quick look at the latest NRS survey in the UK released yesterday. Readership of the print edition combined with comscore data on their respective websites gives a PAAD - Print And Digital Data or a news title’s ‘brand footprint’ –their total readership across print and electronic media.
In terms of print readership, The Sun is by far the best read paper in the UK at 6.1m readers every… Read More
I normally keep a tighter rein on the outpourings of comscore, but have been sadly remiss of late and missed two gems from an Irish perspective- it’s a sad reflection that we have to look to a US based organisation to get some solid figures on Ireland.
The research was conducted in September 2013 and shows that eight out of ten Europeans visited News & Information site in September. The… Read More
The October ABC’s were released earlier today and show a continued decline of newspaper sales, for those that produce a monthly figure anyway. As a group the tabloids are still taking a beating, down 21,000 year on year and close to 4,000 month on month with The Daily Mirror contributing nearly half of that drop.
The Daily Mail is down just shy of 3,000 on the month with the morning… Read More
The National picture for radio is still very healthy with 2,995,000 or 83% tuning in on an average day. But as the graphic shows the picture has been one of slight erosion over that past few surveys given that in 2009 radio's reach was 87%.
The proliferation of technology isn't exactly helping radio listenership as with technology comes other distractions like Facebook and Twitter etc which might well be eating
Overall listenership in Dublin dropped marginally by 8,000 to 809,000 and a reach of 80%. The Dublin landscape is very interesting and changeable each survey. Again the caveat here is certainly to take into account the comparison between surveys, but also to look at the bigger picture of where a station is trending over a few surveys.
RTE1 dominates the Dublin listenership with 286,000 listeners and a 28% reach. Its closest… Read More
Here we take a look at the individual stations and how their programmes compare to the same survey last year. This comparison is the twelve months to September 2013 compared to the twelve months to September 2012.
So in other quarters you’ll find a slight difference in the performance of the programmes as they will be comparing this survey to, most likely, the previous one (2012 Q2) so take note!… Read More
This is the portion of the report that seems to get the most attention in the media, especially the print media. It’s how the individual programmes performed in the survey in comparison to last year’s numbers.
We have (in the spirit of Top of the Pops!) two new entrants with Dave Fanning and Today FM Saturday Sport joining the top 30. The biggest faller was The Business dropping 24,000 and